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Book Marketing Success Podcast

Book Marketing Success Podcast

By: John Kremer
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 John Kremer share stories of real-life book authors who have marketed their books in innovative, fun, and money-making ways. He talks about bestseller strategies, licensing subsidiary rights, creating large Internet tribes, social networking for book sales and prestige, and ultimately selling a lot of books. These stories are short, sweet, practical, inspirational, and doable by any book author, whether a self-publisher, an author published by a big publisher, or a Kindle ebook author. You will love this show! Please subscribe now. Thanks. This Book Writing Podcast is designed to educate and inspire writers, book authors, novelists, poets, storytellers, and content creators of all sorts. It focuses on how and why to write a book. This Book Publishing Podcast is designed to educate and inspire book publishers and self-publishers to edit, design, distribute, and promote the best books. This Book Marketing Podcast is designed to educate and inspire book authors and publishers to do a better job publicizing, promoting, and marketing their books. I know at least 1001 Ways to Market Your Books! This Content Creation Podcast is designed to educate and inspire all content creators, including writers, bloggers, podcasters, videomakers, social media marketers, and internet marketers with new ideas and the latest promotional opportunities.

bookmarketing.substack.comJohn Kremer Art Economics Literary History & Criticism Marketing Marketing & Sales
Episodes
  • The Sacred Spell of Storytelling

    The Sacred Spell of Storytelling
    Aug 30 2025

    The above video was created from a Microsoft PowerPoint presentation created with the help of Microsoft Copilot. It essentially expanded on the presentation I created in the last video (based on an article by Jamie K. Wilson, The Death of Enchantment).

    I was actually, for the most part, disappointed with this creation—too abstract, almost devoid of life. But I thought you should be able to compare my original video at https://bookmarketing.substack.com/p/what-hollywood-sadly-has-forgotten with the above video created by PowerPoint and Copilot but vocalized by me.

    I suspect I won’t be using Copilot anymore to create videos. Not good enough by my estimate.

    Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a paid subscriber.

    Website: https://www.bookmarketingbestsellers.com

    Bookstore: https://www.bookmarket.com/bookstore



    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe
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    7 mins
  • What Hollywood Sadly Has Forgotten

    What Hollywood Sadly Has Forgotten
    Aug 28 2025

    The following is excerpted from an article by Jamie K. Wilson, The Death of Enchantment (https://pjmedia.com/jamie-wilson/2025/08/26/the-death-of-enchantment-why-hollywood-no-longer-holds-us-n4943034).

    The spell of story is not complicated, but it is sacred:

    Trust the writer.

    Trust the director.

    Trust the story to carry its own truth.

    And most importantly: Trust the viewer.

    Hollywood has forgotten that the audience is not a passive consumer but a participant. A story isn’t finished until it’s received — until the viewers buy into it, suspend their disbelief, and join the communion. But today’s studios no longer trust the viewer. They treat audiences as problems to be managed, as minds to be manipulated, as children to be lectured. …

    But the cure is the same as the cause: trust restored. Allow stories to be stories again, and the spell will hold. The lights will go down, the screen will flicker to life, and once more, strangers will gasp together in the dark.

    Thanks for reading Book Marketing Success! This post is public so feel free to share it.



    This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe
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    2 mins
  • Creative Blocks: Unlocking Productivity

    Creative Blocks: Unlocking Productivity
    Aug 25 2025
    IntroductionI discovered another AI app that you can use to create slide show presentations (and videos like the one above). The app, Microsoft Copilot, allows you to create slide shows using PowerPoint. Both Copilot and PowerPoint are part of a Microsoft 365 subscription ($99 per year, personal edition).I started with three lines of information, as shown below. I entered these lines into the Create with Copilot option that comes up when you start up PowerPoint. Within a few minutes, Copilot and PowerPoint generated a sixteen-slide presentation that became the basis for the above video.Writer’s Block: In Case of an Emergency, Break the GlassThere really is no such thing as writer’s block or any other block to getting things done. Blocks only exist if you let them. If you move on, they melt away.As the blue collar comedians, say, “Get ‘er done!” Move on!The text for the video is showcased below. Note how Copilot took three lines and made sixteen slides with the following extensive content.Microsoft Copilot and PowerPointToday I'm showcasing another presentation program you can use, Microsoft PowerPoint combined with Copilot, to create another version of my writer's block information.So we're going to talk about understanding the concept of writer's block, debunking the myth, the reality of writer's block, practical strategies to overcome perceived blocks, and cultivating long-term productivity and creativity.Writer's block is commonly defined as an inability to generate new ideas or work, causing creative paralysis.These beliefs influence how writers view their creative struggles and shape their response to overcoming challenges.The creative blocks such as this are often portrayed in literature, where creative blocks are often depicted as a mysterious curse impacting writers, especially novelists, symbolizing an insurmountable barrier to creativity.Film and media portray creative blocks as unavoidable challenges that dramatically affect artists and writers' work.Anxiety can cause mental blocks by creating fear and stress that hinder creative thinking and writing flow.Perfectionism leads to unrealistic standards that prevent progress and increase fear of failure in writing tasks.Also, unrealistic expectations create pressure that can block creativity and cause frustration during the writing process.Writer's block is basically a myth.Many experts believe blocks are not a real condition but misconceptions about creativity. Creative pauses are often temporary challenges, not permanent stoppages in writing or creative ability. Also, lack of motivation can cause writing delays mistaken for writer's block.Prolific writers maintain consistent work habits, regardless of obstacles, highlighting consistency over inspiration.Discipline is crucial in overcoming challenges and driving steady creative output among successful creators.Persistence outweighs mysterious creative blocks, enabling writers to produce work consistent with their story.Viewing creative struggles as normal helps writers maintain motivation and reduces frustration during the process.Believing challenges are solvable fosters resilience and encourages persistent effort towards progress.A positive mindset helps sustain continuous progress despite encountering creative blocks.Practical strategies to overcome perceived blocks.Embrace imperfection. By accepting imperfection allows progress by reducing the pressure of perfectionism in creative work.Avoid overthinking. Moving on without over analyzing every detail prevents stagnation and fosters creativity.Set goals. Some of the techniques for maintaining momentum is to set goals.Break tasks into small goals to sustain momentum and make progress manageable and rewarding.Use timed writing sessions to reduce pressure and encourage focused, consistent work intervals.Employ free writing techniques that promote creativity and flow by removing constraints and allowing spontaneous ideas to emerge.Use humor. Humor eases stress and makes creative work more enjoyable, helping to overcome mental blocks.Simplify tasks, reducing overwhelm and making creative work easier and more approachable.Cultivate long-term productivity and creativity.Build resilient writing habits, first by establishing consistent writing routines to help you maintain discipline and overcome creative challenges effectively.Develop writing habits that anchor productivity by creating dependable pathways to sustain creativity and output.Embrace imperfection and continuous progress. Recognize that first drafts are not perfect and that helps reduce pressure and fosters creativity. Be ready to do ongoing revisions to help refine your ideas and improve the quality of work over time.Embrace imperfection enables sustained effort and growth in creative projects.Learn the lessons from blue-collar comedians. Get her done. Blue-collar comedians embody a straightforward practical mindset focused on action rather than excessive planning. The key ...
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    8 mins
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