Biting into 35 years of Byron Bay Cookies
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Biting into 35 years of Byron Bay Cookies
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About this listen
How do you take a local cookie brand from a Byron Bay market stall to Qantas flights and Oscar gift bags?
In this episode, we explore the magic behind building brands that last, without losing what made them lovable in the first place. Emilie shares how her small but mighty marketing team gets big results, and the surprising role comedy and improv play in her creative process.
From supermarket shelves to stand-up stages, this episode leaves no crumbs.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.