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Avocados From Mexico Proves that Guac Makes the Fiesta this Cinco de Mayo

Avocados From Mexico Proves that Guac Makes the Fiesta this Cinco de Mayo

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 In this episode of BC Food News, host Jennifer English explores the importance of avocados in Cinco de Mayo celebrations, focusing on how Avocados From Mexico is ensuring that guacamole becomes a centerpiece of the occasion. The episode reveals how this top-selling avocado brand in the U.S. is implementing a new strategy to cement its position in the festive season, particularly through a campaign known as "Guac Makes the Fiesta". Interestingly, the podcast highlights a statistic indicating that 43% of Cinco de Mayo celebrants link the holiday to food, thus emphasizing its significance. At the core of the episode is the belief that avocados elevate any gathering to a vibrant, communal experience. CEO of Avocados From Mexico, Alvaro Luque, echoed this sentiment, stating that avocados embody the rich culture and flavors of Mexico, and turn an ordinary gathering into a joyful fiesta.
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