Multifamily owners and operators are always seeking ways to boost operational efficiency and enhance the resident experience. Mike Branam, Director of Sales and Customer Success for PointCentral, shares how the attitude of owners has shifted to not just seeking solutions but also unifying them to improve ease of use for their organization, onsite teams, residents and prospects.

As its rapid expansion continues, artificial intelligence (AI) has generated concerns about its impact on jobs. For multifamily, says HappyCo CEO Jindou Lee, AI is currently less likely to be a replacement for industry employees and more likely to be an enhancement to their current positions. Lee discusses this and more about the future of AI in multifamily maintenance.

Centralization continues to be a significant topic in the multifamily industry, particularly as owners and operators look for ways to control costs. Dom Beveridge talks about the 2023 20for20, which is less technology-centric and more process-centric in its examination of centralization. The 2023 report looks at how centralization works in leasing, administration and maintenance. The biggest surprise, Dom says, is the shift in centralization focus away from leasing toward specialization, especially in administrative tasks.

“Self-guided touring is a people and process problem, not a technology problem…. and realistically we are probably a few years away from this feeling good to a renter, but we know that renters want this option”

We are joined in today’s episode by digital branding expert and visualization strategist Brent Steiner of Engrain! Sight maps, self-guided tours and the tech around these products have skyrocketed in popularity within the past few years and our industry has a huge need for even more innovation in this space. What’s going to happen in the next few years, how will these products and operators evolve? Find out in Brent’s episode, listen now!

Connect with Brent and Engrain:
brent@engrain.com
https://engrain.com/sightmap/

Have you considered allowing residents to home-share? Would a 10% or higher revenue lift persuade you to try? Join us on our first podcast of 2023, as Julie Butler dives into the in’s and outs of Sentral’s unique and modern approach to property management; the new era of renting is flexible lease terms. Hear how pushing past the boundaries of traditional leasing can benefit your company, your residents and especially your employees. We think we may have tapped into the next big trend!

Hello 2023! The week, Joseph Nagle, head of marketing and business development at Orange Charger, is in the studio. We’re talking about the future of electric vehicles and the growing need for EV charging station availability in multifamily communities. Joseph and the team at Orange make charging electric vehicles simple, equitable, and scalable at any multi-unit property.

Contact Joseph
linkedin.com/in/josnagle/
linkedin.com/company/orange-charger/

Rebranding can be an emotional transition. Attachment to what is familiar and what works can run deep among employees and associates. But as companies evolve and grow, their identities need to do the same. This week we are joined by Beth Tuttle, senior vice president of marketing for Quarterra, who tells us more about her company’s rebrand and how, at the end of the process, it’s truly a labor of love.

Connect with Beth
www.linkedin.com/in/bethtuttle/
www.linkedin.com/company/quarterra-group/