
71. Money Matters: Know these 4 numbers …or risk going broke
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About this listen
Revenue, gross profit, overheads, and net profit—four numbers that reveal the true story of a business.
Hidden in plain sight on the profit and loss statement, they show more than what’s in the bank. They uncover what’s been earned, what’s been spent, and what’s really left over.
In this episode, we break down each number, why it matters, and how it connects to the others. Because knowing them isn’t optional – it’s essential. These figures drive pricing, resourcing, and strategy. Ignore them, and the business runs blind. Master them, and decision-making becomes sharper, faster, smarter.
In this episode you’ll learn:
🔨 Know your gross profit percentage to guide pricing and scalability decisions.
🔨 Overheads quietly grow – track them before they suffocate your bottom line.
🔨 Net profit is the ultimate test of viability, not just survival.
🔨 The P&L isn’t history – it’s a decision-making tool for the future.
🔨 Ignoring numbers leads to chaos; understanding them drives control and clarity.
🔨 Wages keep you working, while profits help you build wealth and fund freedom.
We mention episode 58, another Money Matters episode, about sloppy spending killing your profits. Hear here:
https://open.spotify.com/episode/0n8cY0VCyX3TG3XOxklUGn?si=pI7dQ7kyRCGqO2yY6DIpWg
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