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#3 - Fiona Scott

#3 - Fiona Scott

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 Fiona Scott, founder of Scott Media, joins us to discuss the power of storytelling in business, the role of PR in shaping public perception, and how companies can proactively manage their media presence. From tackling industry misconceptions to navigating crisis communication, Fiona shares insights from her career in journalism and PR on how businesses - especially in complex industries like chemicals - can take control of their narrative.
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