(209) How to Use "Flood the Zone" Marketing & PR to Grow Your Brand
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(209) How to Use "Flood the Zone" Marketing & PR to Grow Your Brand
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About this listen
In today’s episode of Brand (by design), we’re breaking down a VERY popular form of marketing & PR currently being utilized by Ryan Reynolds & Blake Lively: "Flood the zone".
I’m pulling back the curtain on what flood-the-zone PR actually is, the psychology behind why it works (even when it feels fake), and why — if their goal is long-term power and visibility — this is actually their smartest move right now.
We’ll cover:
- The real difference between SEO flooding and SEO manipulation
- How salience bias, cognitive fatigue, and narrative saturation are shaping public perception
- How you can apply this to your next launch!
If you love understanding the strategy behind visibility — not just the surface-level celebrity gossip — this episode is for you.
https://www.ashleybrianaeve.com/
Keywords:
Ryan Reynolds PR, Blake Lively PR, Celebrity Branding, Flood the Zone, Media Strategy, SEO Flooding, Narrative Control, PR Strategy, Brand Positioning, Brand Psychology, Brand by Design Podcast