The stakes are high. Every year, an entirely new group of entrepreneurs set up shop on the corner of Wilson and River street, each one with their own idea of what it means to thrive in Batavia. And by the end of the season, they'll have a very real sense of just how likely their business is to succeed.

On this episode of Area Code: Batavia, we talk to the 2025 slate of Batavia Boardwalk Shops about what inspired them to start their business, the roads that led them to Batavia, and why Batavia felt like the perfect place to pursue their dreams.

The Boardwalk Shops featured in this episode are:

• A Rooted Home
• AHA Kapeh Traditional Bread
• Giron Guatemalan Apparel and Home
• Jaclyn Sue Boutique
• Scout and Gem
• Jodi Mac Sweets and Treats
• Kumba's African Market
• Pet Wants
• Stitched By Stephanie
• Tabletop Game Shop

If you liked this, also check our episode with last year's slate of Boardwalk Shop owners.

This episode of Area Code: Batavia is sponsored by Bulldog Plumbing. To schedule an appointment, call: 630-313-9109.

This episode of Area Code: Batavia is sponsored by Zen Loft Collective, a collection of wellness spaces located in the heart of downtown Batavia. Register now to receive $20 off a class or package with the code AREACODE.

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Area Code: Batavia is produced by Area Code Audio. It's hosted and produced by Richard Clark. Edited and mixed by Matt Linder. Additional production help from Jennifer Clark.