
#2 Marketing Mistake - We want to focus on everyone
Failed to add items
Sorry, we are unable to add the item because your shopping cart is already at capacity.
Add to basket failed.
Please try again later
Add to Wish List failed.
Please try again later
Remove from Wish List failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
-
Narrated by:
-
By:
About this listen
When I talk with friends who are in small business or my clients, the first thing I always ask is who is your target customer? And 8 of 10 responds - everyone.
NO! 99.9% of the people in this world don’t give a crap about you and your products. They are not your target customer..
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.