136: Helping Chick-Fil-A, Lowe's, and More Create Brand and Purpose with Jamey Boiter
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136: Helping Chick-Fil-A, Lowe's, and More Create Brand and Purpose with Jamey Boiter
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About this listen
“People don’t manage people. People lead people.” – Jamey Boiter Growing up, Jamey was blessed by a father that didn’t just raise him. He led him. In doing so, he gave Jamey a blueprint for servant leadership that would shape his entire career. From an early passion for architecture to pivoting into graphic design, Jamey learned that the true essence of creativity isn’t just making things, it’s solving problems. That mindset led him to Bolt Group, where he’s spent decades helping companies like Chick-fil-A, Lowe’s, & IZOD bridge the gap between brand, product, & purpose. But he’s not just a designer. He’s a builder of businesses, leaders, & legacies. His unique approach integrates brand strategy with product innovation, turning companies into category leaders. Now, he’s doing the same for his own team, ensuring the future of Bolt Group is as bold as its past. If bold leadership, design thinking, & culture building drive you, find him at Boltgroup.com Great design isn’t just about aesthetics. It’s about solving problems that matter. It’s like Steve Jobs said, “Design is not just what it looks like and feels like. Design is how it works."