134. Social Media is a Mess: The 4-Part Strategy for Marketing Longevity
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134. Social Media is a Mess: The 4-Part Strategy for Marketing Longevity
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About this listen
Relying on just one platform for your marketing? That’s a trap, bestie. Social media is unpredictable—algorithms change, engagement tanks, apps disappear, and let’s be real, the TikTok ban makes this convo extra needed. So how do you make sure your business stays thriving no matter what happens?
In this episode, I’m breaking down my 4-part marketing strategy to help you:
💿 Diversify your presence so you’re not dependent on one app
📩 Build an audience that sticks (spoiler: it’s all about owned platforms)
📊 Set up a strategy that grows without you having to be ON 24/7
Because marketing should work for you long-term, not leave you stressed every time an algorithm shifts. If you’re ready to stop playing social media roulette and start building a marketing plan that lasts, this episode is for you.