13. How to Start a Flower Farm: Step-by-Step Guide for Beginners cover art

13. How to Start a Flower Farm: Step-by-Step Guide for Beginners

13. How to Start a Flower Farm: Step-by-Step Guide for Beginners

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About this listen

Welcome to the Blooming Garden Podcast — the go-to space for aspiring and established flower farmers who want to grow beautiful blooms and build a thriving business.

In this episode, I’m tackling one of the biggest questions I get asked time and time again:

“How do I start a flower farm?”

Whether you’ve got a tiny patch of lawn, a couple of raised beds, or a whole field to play with, this episode gives you a clear, step-by-step plan to help you get growing — without the overwhelm.


Here’s what we cover:

Defining your goals — and why you need to know your "why" before you sow a single seed

  • What to grow: my top 5 beginner-friendly, high-value flowers
  • How to plan your first season like a pro (even if you hate spreadsheets!)
  • Why marketing before your flowers bloom is your secret weapon
  • How to find customers and make sales, even in your very first season

Plus, I share why starting small is the best thing you can do to succeed long-term — and why fancy tools or acres of land are absolutely not required.


Want to go deeper?

If you're ready to go from idea to income with your flower farm, Then register your interest for our course which launcher later this year:

Flower Farming 101: Start Your Business in 30 Days A practical 4-week roadmap to help you plan, grow, and sell with confidence.

Register Now for our waiting list


Free Resources Mentioned:

  • Succession Planning Guide
  • Planting Planners

Loved this episode?

Share it on Instagram and tag me @hampshireseedcompany — I’d love to see what you’re planning for your patch this season.

And don’t forget to subscribe so you never miss an episode. See you next time!

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