128 Turn Your Business Green and Boost Profits with Shel Horowitz
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128 Turn Your Business Green and Boost Profits with Shel Horowitz
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About this listen
In this episode of The Leadership Loading Podcast, host Jason McClaren chats with Shel Horowitz from Going Beyond Sustainability. Shel shares his incredible journey from grassroots activism—where he led a movement that stopped a 40-luxury-home project in just 13 months—to becoming a leading voice in green leadership and ethical business.Key Topics Covered:How Shel's "Save the Mountain" campaign sparked his career in sustainable businessThe surprising intersection of profitability and environmental/social goodWhy going green isn't just about ethics—it's also a smart business strategyTop tips for new leaders to integrate green practices in their companiesHow to engage employees in sustainability initiatives and foster innovation📚 Shel's Latest Book: Guerrilla Marketing to Heal the World https://amzn.to/41BYHxk🚀 Connect with Shel Horowitz:Website: Going Beyond Sustainability https://goingbeyondsustainability.com/