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100. Podcasts

100. Podcasts

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What goes into creating an episode of The Economics of Everyday Things? And how do shows like this one make money? Zachary Crockett turns the mic on himself.

  • SOURCES:
    • Gabe Tartaglia, vice president of podcast and satellite monetization at SiriusXM.
    • Gabe Roth, editorial director of the Freakonomics Radio Network.
    • Sarah Lilley, senior producer of The Economics of Everyday Things.
    • Jeremy Johnston, audio engineer at the Freakonomics Radio Network.
    • Daniel Moritz-Rabson, fact-checker at the Freakonomics Radio Network.

  • RESOURCES:
    • "Digital Ad Revenue Surges 15% YoY in 2024, Climbing to $259B, According to IAB," (International Advertising Bureau, 2025).
    • "Cost per Thousand (CPM) Definition and Its Role in Marketing," by Will Kenton (Investopedia, 2024).
    • "Podcast Statistics You Need To Know," (Backlinko).

  • APM Music — Licensing

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