Sam and Phil continue to look back over 100 months of AshdownJones, reflecting on the evolution of the agency and what has or hasn’t changed since their journey began. You’ll hear about their early misconceptions, strategies that worked, marketing lessons they learned and why focusing on high-value homes was their key differentiator.

They discuss risk, leadership, and the challenges of scaling a team while maintaining a distinct brand voice. Hiring decisions, market conditions, and relentless listing strategies have all shaped the path of AshdownJones and Sam and Phil are now building long-term security for the business with a property portfolio.

What does it take to step back from day-to-day operations and how do the team maintain motivation and focus whilst planning for a sustainable business?

Key takeaways:

➡️ Clear communication and quick action are crucial for leadership and growth.

➡️ Building a property portfolio can provide future financial security beyond your agency’s regular income.

➡️ Consistency in listings and not cutting corners on marketing can pave the way for long-term agency success even in uncertain markets.

Notable moments:

✅ “We actually did feel that our biggest competitors were going to be more difficult to overcome than they have been.”

✅ “Whenever we've been short of money, the answer is usually to list more homes.”

✅ “Nobody's ever going to care about your business as much as you do. And therefore, when the rubber hits the road, sometimes we have to get back in again.”

Want to grow your agency with confidence?

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Get clear on what’s holding your agency back — and what to do about it.
https://www.samashdown.co.uk/call

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https://www.ajmastermind.co.uk/ignite-podcast

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Have a question?
Email Sam: sam@ajmastermind.co.uk
Email Phil: phil@ashdownjones.co.uk

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