
04 - Lead Magnets Don't Work... Unless You Do This
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About this listen
Created the perfect kitchen design guide only to watch downloads turn into silence?
I've seen countless KBB business owners conclude that lead magnets don't attract serious buyers.
The truth I've discovered: Your lead magnet isn't failing. Your follow-up is.
In this episode, I'm revealing:
- The critical follow-up mistake killing your ROI (and the simple fix)
- How our AI system transformed "dead leads" into £42,000 in booked installations
- A breakdown of our recent campaign that delivered a 15x return
I'll share how we helped one bathroom company turn 100 seemingly "unqualified" leads into serious buyers, without a single phone call.
These principles work whether you use AI or traditional methods. The key is understanding your prospect's journey after downloading your content.
I'm Ryan Carruthers from AI Response Lab. We help kitchen and bathroom companies convert more leads without expanding their team.
Experience this system yourself? Text "Hi" to 07700 106404 and meet our AI assistant. It'll qualify you in under 60 seconds.