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Publisher's Summary

Learn how to drive consistent, reliable, high-quality traffic to your site every single day with Google AdWords!

Your customers are using Google every single day to search for the products and services you offer, but you're losing business to your competition because their AdWords campaigns are more optimized than yours are.

It doesn’t have to be that way.

My complete AdWords crash course is going to show you the exact skills and techniques you need to win back your business and drive consistent and profitable traffic to your website around the clock, seven days a week.

In this course, you will learn:

  • How to set up your AdWords account from scratch 
  • The theory behind successful online advertising 
  • What keywords are and how to use them to your advantage
  • How to set up conversion tracking and how to track phone calls from your website
  • How to track sales, revenue, and form submissions using Google AdWords
  • How to take advantage of competitor reports and customer data in your campaigns
  • How to write and A/B test your ads 
  • How to increase Quality Score and decrease your cost per click
  • How to structure your account, campaigns, ad groups, and keyword lists for optimal results
  • How to analyze keyword data in Excel to gain deeper insight into your data
  • How to use tools like SEMrush and Optmyzr to automate your optimization tasks and run better analyses 
  • How to monitor your campaign performance on a regular basis 
  • How to spot trouble in your account and what you need to do to fix it 
  • How to understand your customers from a psychological level 
  • And much much more! 

Unless you have the tools and the skill to manage your own successful Google AdWords campaign, you are going to continue to lose customers to your competition.

Once you complete this course, you will be able to create, develop, and optimize a professional Google AdWords campaign that sends high-quality traffic to your website, round the clock, seven days a week.

I walk you through the most important aspects of Google AdWords with a clear, step-by-step approach. By following along with me, you will see how simple, fun, and effective Google AdWords can be.

Order now!

©2018 John Hawkins (P)2018 John Hawkins

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Profile Image for Darla Zorn
  • Darla Zorn
  • 05-01-2019

Computer generated narration?

Content may be great but couldn’t get past monotone narration. Took to long to get to meat of content. Perhaps best in readable format.

In the spirit of reconciliation, Audible Australia acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.