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Start with Why: End with How

Narrated by: Jay Prichard
Length: 46 mins

Non-member price: $5.73

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Publisher's Summary

Are you a leader or a boss?

Leaders and bosses are two very different kinds of management styles. Leaders can make a statement about a task needing done and people will jump to volunteer while a boss will beg and plead their co-workers to get something accomplished. Leadership skills can be taught and acquired so you can lead your team efficiently.

Leadership = Profits

When you have excellent leadership in place at your company, profits are going to go up. Teams are made of people and when a leader can effectively lead, the results are amazing. Customers will be taken care of and clients will be signing contracts left and right when real leadership is in place over teams of employees. The reason for this is because of the trickle down affect. The excellent leadership causes the employees to be happy and content which in turn reaches the customers.

  • Start with why
  • Why what we do doesn't matter
  • Why people hate their jobs
  • Discovering why
  • End with how
  • How leaders inspire others
  • How to keep employees
  • How to give purpose to your employees

By the end of this book you are going to be ready to become a leader. Start down the road of leadership and building excellent customer relationships through employees today. You have the power to shape the future of your company and it starts with picking up your copy of this book!

©2014, 2015 Benjamin Chapin (P)2015 Benjamin Chapin

What listeners say about Start with Why: End with How

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Profile Image for Teresa
  • Teresa
  • 18-09-2015

Terrific book that can be applied to more than

a person's job. There's a lot of great information in this book that could not only be applied at the workplace but towards life in general. Indeed it's true, especially at work, that a person reacts to the way they're treated whether it be negatively or positively.

Either at work or at home, YES, what you do matters. Nobody wants to feel as if they're just a cog in the wheel. People are the ones that make a company great. And leaders are born every day. I can relate this to a few people I know as well as their employees and employers. I think this book would be beneficial to many people. I wish this had been a longer audiobook. It leads into the next book "Directional Thinking: 10 Steps to Positive Thinking." Important information.

Jay Prichard is a wonderfully upbeat narrator. His pacing and pauses are perfect. He speaks clearly and in a positive way which makes this a great listen. I look forward to the next book.

Audiobook received in exchange for an honest review.

7 people found this helpful

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    3 out of 5 stars
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  • DK
  • 11-05-2015

Great Companion to Directional Thinking

Any additional comments?

It seems that Start with Why... is either a section of or an additional tool to Directional Thinking by the same author. I find these shorts (each about an hour) very helpful in my business life. I think that they could pertain to a boss or an employee.

The premise show basics tools to as how or why you think the way you do about your position. If one has a negative outlook on his/her job, one should try approaching from a different angle.

For example, if you are an employer and you need things to be accomplished by others during the day. If you must cajole, beg and plead for your employees to do the task. Likely, you are not going to feel very good about yourself or your position.

Taking a different approach to the same situation may impact you and your staff in a positive way. Letting employees know what needs to be done and getting down and starting to do the job with them may make them more positive about their position and respect the boss more as well. That does not mean you have to stay and do or complete the task with them but it allows them to know, that you understand the task and can help them with any questions during the completion.

Unfortunately this book does not come with the e-book or notes that some others of this style do but it would be very easy to make notes and create an outline.

The narrator, Jay Prichard, has become a favorite of mine. He has a soothing and informative voice that captivates attention and keeps you engaged.

*I was asked to listen in exchange for this review.

Thank you for reading my review. If you found that it was helpful please select yes below this text.

6 people found this helpful

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    4 out of 5 stars
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  • Deborah
  • 15-05-2016


understanding that buses take credit for the lower people's work was helpful for me now.

1 person found this helpful

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    2 out of 5 stars
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  • Brian Mitchell
  • 12-12-2015

Bosses are mean. Leaders are nice. Be a leader.

What could have made this a 4 or 5-star listening experience for you?

I was hoping for a nice prelude to Simon Sinek's "Start with Why" and this fell short. No real insight. Just a comparative analysis of real leaders versus bad bosses. Anyone who has ever had a bad boss could provide this level of insight.

What do you think your next listen will be?

Simon Sinek's "Start with Why"

Have you listened to any of Jay Prichard’s other performances before? How does this one compare?

I am not sure. I have over 200 titles in my account and I don't keep very good track of the performers. The performance was quite good though.

What reaction did this book spark in you? Anger, sadness, disappointment?

I was looking for leadership insight and left disappointed.

1 person found this helpful

  • Overall
    3 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    2 out of 5 stars
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  • Ellaine
  • 30-04-2015

Basic info that needs printable download

Very basic. Could be more useful if a printable download came with the audio file. Need to give Ghandi credit for his quite, "we must be the change we wish to see in the world."