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Connect with affluent customers, create unique experiences through impeccable service, and close the sale.
What does it take to sell high-end luxury creations to the richest clients in the world?
In Selling Luxury, Robin Lent and Genevieve Tour, with 30 years of combined experience, share their savoir faire. You'll also pick up tips from multimillion-dollar luxury sales professionals who will help you understand the complexities of the universe of luxury. Selling Luxury will show you how a salesperson can acquire sales ambassador status by offering the impeccable service associated with the world's most prestigious brands.
What listeners say about Selling LuxuryAverage Customer Ratings
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- Robert I. Sebestyen
Great foundation for anyone working in retail sales, or customer service, not only high end...
No book by itself is enough to tell you all you need in our complex word, but this book does address many of the issues facing retail sales professionals and does a great job doing it.
The chapters are succinct, thought provoking, I recommend giving this a read or a listen if you are in any kind of sales or customer service.
A little basic and dated
This book is a little dated, and seemingly obsessed with sending out catalogues to all and sundry, and thoughtful, hand-written notes to lapsed customers.
Although not a long book, the majority of the 100+ chapters are only a minute or two long, containing such nuggets as every person is a possible customer, and customers dressed casually may still be in the market to buy.
This is a strange format, as are the 8 stories teased throughout the book, with a 'what happens next' dangled as an incentive to keep reading. All the endings are then delivered consecutively at the end of the book, with no recap or context to refresh your recollection of each scenario.
The narrator was fine and the book may be helpful if right at the outset of your selling journey.