I had an incredible conversation with Justin White, CEO of K&D Landscaping, and it reminded me why I love this industry so much. Justin took his parents' small family business and scaled it from $1.5 million to $20 million in revenue in just nine years.

But what really struck me wasn't just the numbers—it was his vision to create generational wealth for his entire team through a potential IPO by 2035. That's the kind of thinking that's going to change our industry forever.

We got into the realities of growing a landscape business in today's market, including why 2025 has been tougher than expected for so many of us.

Justin opened up about the adversity he's faced, the importance of leadership mindset, and why he created The Disruptors community to help other contractors accelerate their growth. If you're ready to stop playing small and start building something that outlasts you, this episode is packed with actionable insights you can implement right away.

3:04 - Growing Up in a Family Landscape Business: The Real Story

8:23 - The Turning Point: From $1.5M to $20M in Nine Years

14:19 - Adversity & Leadership: When Your Business Doesn't Love You Back

19:42 - Why 2025 Has Been Challenging for Landscapers Nationwide

26:34 - The Billion-Dollar Vision: Creating Generational Wealth

32:31 - Inside The Disruptors: Building a Community of High Performers

43:08 - Who Thrives in The Disruptors & How to Get Involved

48:07 - Take Action: Set an Unreasonable Goal Before Year-End

Justin White & K&D Landscaping:

• Website: jwhitegroup.com
• LinkedIn & Instagram: Search "Justin White K&D Landscaping"

The Disruptors Community:

• Learn more at jwhitegroup.com

Landscape Business Growth Lab:

• Website: landscapebusinessgrowthlab.com

Everbearing Services:

• Website: everbearingservices.com

Landscape Companies:

• K&D Landscaping - Justin White's company, scaled from $1.5M to $20M in 9 years
• BrightView (formerly ValleyCrest & Brickman merger) - Publicly traded landscape company
• Jensen Landscape - Led by CEO John Vallee, inspiration for Justin's growth vision
• Kachina Landscape - Top landscape company mentioned in industry research

Technology & Software Partners of The Disruptors:

• Aspire - Landscape business management software
• Greenius - Training platform for landscape teams
• Team Engine - Employee engagement and communication tool
• Bob Yard - Landscape business software
• Capsidata - Data and analytics platform
• Cres Software - Landscape management solution

Industry Associations:

• NALP (National Association of Landscape Professionals)
• CLCA (California Landscape Contractors Association)
• ALCA (Associated Landscape Contractors of America)
• WALPOLE - Regional...