If you're a creator and not making six figures yet — this might be why. ThriveCart CEO Ismael Wrixen reveals what actually works in the creator economy after processing over $2 billion in sales — and shares the blueprint behind today’s top-earning creators.

In this episode, Ian Shepherd digs into ThriveCart’s 2025 Creator Economy Report with Ismael, uncovering the future of digital products, why niche creators win, and how AI is opening massive new revenue streams. Whether you’re selling templates, running a membership, or dreaming of high-ticket launches — this is the roadmap to doing it right.

Topics Discussed:
- What ThriveCart’s $2B in sales data reveals about successful creators
- Key shifts in the creator economy through 2030
- Why community is the most underrated growth engine
- How AI is transforming education, skills, and monetization

Key Takeaways:
- Find out what separates six-figure creators from the rest
- Learn how to use niche positioning to charge more and grow faster
- Discover the best ways to validate your product before you scale
- Get tactical tips to increase conversions and customer lifetime value
- Understand how to future-proof your creator business in an AI-powered world

Listen to learn actionable strategies to grow your creator business — and don't forget to subscribe to the channel for more insights on the business of creators!