In this episode of Dumbify, I unpack a painful truth I learned too late: the things that make you feel like the odd kid in homeroom are often the very traits that make you unforgettable. From my own New York Times “corporate cosplay” disaster to Julia Child refusing to sand down her quirks for a book deal, we explore how leaning into your weird can turn you from forgettable to magnetic.

Then we go deeper with Temple Grandin, whose autism gave her a sensory perspective that revolutionized livestock handling worldwide. Backed by science on cognitive diversity and outsider thinking, this episode is a love letter to your quirks, your odd angles, your “essential what-ness.” If you’ve ever been told to tone it down, make it more normal, or fit the mold, this is your permission slip to do the opposite—and get remembered for it.

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Dumbify celebrates ideas so weird, wrong, or wildly impractical… they just might be brilliant. Hosted by David Carson, a serial entrepreneur behind multiple hundred-million-dollar companies and the go-to secret weapon for companies looking to unlock new markets through unconventional thinking. Dumbify dives into the messy, counter-intuitive side of creativity — the “dumb” ideas that built empires, broke rules, and ended up changing everything.