L’hyperdistribution comme accélérateur de performance publicitaire TV
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L’hyperdistribution comme accélérateur de performance publicitaire TV
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About this listen
Aujourd’hui, nous allons explorer l’hyperdistribution comme accélérateur de performance publicitaire TV.
Trois angles de discussion :
comment l’hyperdistribution optimise la portée et la répétition,
quels exemples concrets prouvent son efficacité,
et comment les marques peuvent l’intégrer dans leurs stratégies media.
Pour en débattre :
Raphaël Porte de BFM-RMC Ads
Jean-Baptiste Rouet de Publicis Media
Anne-Sophie Cruque de Biggie
Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.
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