
Your Story Is Not Your Business
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About this listen
Are you oversharing your story and underselling your coaching?
Many coaches believe their business must be built on past struggles. Clients do not need your whole origin story. They need to see the transformation you can create for them. The more you centre your business on struggle, the harder it becomes to step into your real power as a coach.
In this episode Cathy Smith reveals why sharing everything keeps you stuck, how to use only the right parts of your story, and the simple shifts that turn your business from draining to energising.
🎧 Listen now to discover how to reframe your story and attract clients without reliving your pain.
Support the show: https://smallbusinesstalk.com.au/
See omnystudio.com/listener for privacy information.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.