
11) How to Build Trust With Potential Customers (Consideration)
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About this listen
Are potential customers slipping away before they buy from you?
The truth is, awareness alone doesn’t create sales. People move into the consideration stage and start asking critical pre-qualifying questions: Can I afford this? Do they have what I need? Do others trust them?
In this episode, Eric unpacks how to win in the consideration stage of the Marketing Momentum Framework. You’ll learn:
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The most important questions customers are asking (and how to answer them upfront).
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Where people turn for proof across different industries (restaurants, healthcare, home services, professional services, and more).
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Practical steps to make sure your Google Business Profile, Apple Business Connect, website, and other platforms build confidence instead of doubt.
Listen now to discover how to build trust that turns awareness into paying customers.
Make sure download 68 Shoestring Marketing Ideas.