How Saying “No” and Niching Down Increased Shay's Business
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How Saying “No” and Niching Down Increased Shay's Business
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About this listen
✨ More About Us & The Pod! 👉🏻 https://slightlyunderasking.com/
💫 Want to partner with us at ΓEA⅃ ? Let's chat to learn more! 👉🏻 https://bit.ly/kellyandcaitlin
💫 Follow Shay on IG 👉🏻 @heyshaynoonan
✨ Check out The VIBE Society 👉🏻 https://www.facebook.com/groups/8285966291527999
In this episode of Slightly Under Asking, we sit down with Scottsdale luxury real estate agent and team leader Shay Noonan to talk about the power of setting boundaries and niching down in your business. Shay shares how focusing geographically, saying “no” to the wrong clients, and building a clear brand has transformed her career and her team’s growth.
We dive into:
How to niche down without losing opportunities
Why setting boundaries creates more business, not less
The role of social media and community branding in lead generation
Strategies for breaking into luxury real estate
Lessons on referrals, listings, and building a team with intention
If you’re an agent wondering how to grow without burning out, this conversation is packed with tactical advice and real-world examples.