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Athlete Branding: Why it May Be More Impactful in Today's Sports World

Athlete Branding: Why it May Be More Impactful in Today's Sports World

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In this episode of the pod, Sports Comm students Kyle, Elea and Jaiden share their insights on the branding of athletes in today's sports world. What makes them even more influential and popular today than in years' past? Who are the sports stars that "move the needle" for brands? We also discuss NIL and how that has changed the landscape. As always, don't forget to subscribe and take a moment to rate us. If you have a question you'd like to ask our students, drop up an email at thesportcommpod@gmail.com!

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