In this episode, we’re joined by my awesome partner, Dr. Rachel Kelly, to take you behind the scenes of building our DPC practice, without a business plan, without a roadmap, and with plenty of trial and error. Together, we share the lessons we’ve learned in resilience, and the realization that valuing our time might be the most important shift of all.

We talk about…

• Why “90% of what we’ve done has not worked, and 10% has been successful”

• The challenges of opening a DPC without a business plan

• How aesthetics fit into (and sometimes complicate) the DPC model

• The mindset shift of realizing our time is worth something

This conversation is honest, unpolished, and packed with wisdom from our real experience. It’s a reminder that the DPC journey isn’t about perfection; it’s about staying committed, learning along the way, and building a practice that truly serves our patients, our families, and ourselves.

If you enjoyed this episode, please follow the podcast, leave a review, and share it with a friend. Reviews help more doctors discover these conversations.

Have an idea for a future topic or guest? Email us at anne@crescendooperations.com. We’d love to hear from you.

Building your own DPC practice?

• HarmonyOps helps you streamline operations and automate the tasks that eat up your time.

• DPC Ads in Minutes shows you how to get simple, effective ads running without the overwhelm.

Both are built by a DPC doc (me!), for DPC docs.