Rebecca Betancourt | ZO Skin Health cover art

Rebecca Betancourt | ZO Skin Health

Rebecca Betancourt | ZO Skin Health

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 📌 Episode SummaryIn this powerhouse episode of Pretty Smart Too, Laura and Brandy are joined by special guest Rebecca Betancourt, National Corporate Training Executive for ZO Skin Health. Known for transforming complex skin science into practical strategies, Rebecca shares her journey into medical aesthetics, her passion for protocols, and why the prescription pad is an esthetician’s most powerful tool.From building confidence in consultations to moving past “salesy” fears, this conversation is a masterclass in professionalism, patient trust, and skin-transforming results. Whether you’re a new esthetician or a seasoned provider, Rebecca’s insights will leave you inspired to step into the treatment room with authority.🧠 What You’ll Learn* Why consultations fail—and how to make yours comprehensive and impactful.* The role of the prescription pad in building trust and boosting retention.* How to recommend products with confidence (without feeling “salesy”).* Why mastering protocols elevates you from service provider to trusted expert.* Rebecca’s tried-and-true advice for overcoming imposter syndrome in aesthetics.⏱️ Chapters(00:00) Catching Up at Rockwater Resort(02:10) Welcoming Rebecca Betancourt(07:00) Rebecca’s Journey into Medical Aesthetics(09:00) Why She Chose ZO Skin Health(11:00) What Makes a Consultation Effective(13:00) Using the Prescription Pad with Confidence(15:00) Overcoming the Fear of “Selling”(18:00) Building Protocols That Work(23:00) Why Knowledge = Confidence(25:00) The Power of Words: Treatments vs. Facials(27:00) Creating Long-Term Treatment Plans(29:00) Rebecca’s Best Advice for Confidence(32:00) Tip of the Week: Arrive Ready to Give✨ Highlights✨ Prescription Pad Power – How writing it down elevates you from service provider to trusted expert.✨ Confidence Over Sales – Use “because you said, I chose” to guide clients without pushing products.✨ Mastering Protocols – Why true confidence only comes from practicing what you recommend.✨ Reframing the Role – You’re not just doing facials—you’re delivering treatments backed by science.💡 Tip of the Week: Show up ready to give. Leave your outside stress at the door and walk into your space prepared to share knowledge, patience, and presence. Clients come to you for confidence—make sure you’re in a place to give it.🔗 Resources & Mentions ZO Skin Health productsBook an Appointment with Laura in Pasadena: Book an Appointment with Brandy in El Dorado: Book an Appointment with Brandy in Little Rock: 💥 Connect with UsYouTube: @PrettySmartTooPodInstagram: @PrettySmartTooPodTikTok: @PrettySmartTooFacebook: Pretty Smart TooWebsite: prettysmarttoo.com⸻🙌 If You Loved This Episode…Please follow Pretty Smart Too on Apple Podcasts & YouTube. Reviews help more people in beauty and business find the show—and we love hearing what resonates with you!⸻ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit prettysmarttoo.substack.com
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