Beyond Sellers' “Cash Only” — How to Unlock 95% More Buyers
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Beyond Sellers' “Cash Only” — How to Unlock 95% More Buyers
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About this listen
What This Episode Is About In this Roundtable,
We crack open one of Rick Otton’s most powerful deal-shifting concepts: why sticking to “cash only” buyers shuts the door on 95% of the market — and how guiding sellers to think differently instantly multiplies their pool of buyers. Instead of Rick teaching directly, you’ll hear others dissect, debate, and interpret his strategies in real- world contexts — discovering angles and insights you may not have spotted yourself
What People Will
- Learn Why “cash only” kills opportunity — and how re framing unlocks hidden demand.
- Structured financing tactics that let ordinary buyers become qualified instantly.
- The power of perception — shifting a seller’s mindset from scarcity to abundance.
- the Second Smartest Man™ principle applies here — by letting the seller feel like they’re in control, while you structure the deal behind the scenes.
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