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Welcome to The Narrative Advantage

Welcome to The Narrative Advantage

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About this listen

 Welcome to The Narrative Advantage — the place where we ditch quick-fix marketing formulas and build messages that actually move people to act. In this kickoff, I’m spilling the tea on why I’m relaunching this show now, how my 20+ years in journalism and brand storytelling collide with somatics, and what you can expect over the next few bingeable episodes.

I share my path from teen radio host to creator-era business owner to building Story Studio Network — and why I’m bringing it all back to narrative, resonance, and being complete in a noisy, AI-saturated world.

What you’ll learn:
  • Why “complete leadership” (strategy + somatics) is your unfair advantage
  • The difference between message friction vs. content problems
  • How I scaled Story Studio Network by applying a newsroom narrative arc
  • Why foundations outlast tactics (RIP, 2022 SEO playbooks)
  • The core promise of this show: clarity, resonance, repeatable frameworks
  • What’s coming next: diagnosing friction, making sales with story, and building momentum engines


Your Next Steps:
  • Work with Me: https://www.erintrafford.com/link-in-bio
  • Grab the Story & Somatics Private Audio Vault: https://erintrafford.com/story-and-somatics
  • Connect on Instagram: https://www.instagram.com/its.erintrafford
  • Connect on LinkedIn: https://www.linkedin.com/in/erintrafford/
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