Building a Personal Brand That Opens Doors with Allie Fisher
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Building a Personal Brand That Opens Doors with Allie Fisher
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About this listen
Episode Summary:
In this episode of The Glass Sessions, Courtney and Lauren sit down with Allie Fisher, a San Francisco-based independent creative director and designer. She describes herself as a curious creative generalist, and partners with clients to craft strategic visual systems and emotive narratives across brand, editorial, and film.
Allie started her career working as a designer and art director at Conde Nast and WIRED, where she brought stories to life across platforms—from magazine covers to live events. She then made the shift to a brand studio called Godfrey Dadich Partners, where she led the creative team as Partner, Head of Creative—working with clients such as Nike, Netflix, Microsoft, and NatGeo. Last year she launched her independent consultancy, Studio Fisher, where she partners closely with organizations who want to forge a deeper connection with their audience.
Together, they explore:
Why a personal brand is more than just a LinkedIn headline or a polished résumé
How uncovering your “why” can guide the way you tell your story and show up with confidence
Practical steps for aligning your values with your professional identity
Tips for using your personal brand to stand out in job searches, networking, and career growth
Allie shares her approach to translating your internal compass into an external narrative that resonates, plus insights on how to audit and refine your brand over time.
Timestamps:
00:00 - Side Chat and what we've learned recently
12:32 - Building a personal brand at work
32:41 - The importance of authentic branding
37:59 - Identifying and engaging your audience
42:59 - Using the Why / How / What framework
1:00:59 - Is this okay? Not sending a follow-up email after an interview
Links & Resources:
- Allie Fisher's website: www.allie-fisher.com
- Allie's Instagram: www.instagram.com/allie_fish
- Detailed Show Notes: https://www.theglassadvisory.com/theglasssessionspodcast
- The Glass Advisory: https://www.theglassadvisory.com
- Have a workplace situation you'd like us to talk through? Submit it here: https://www.theglassadvisory.com/contact
If you’re interested in one-on-one career advising or want to partner with The Glass Advisory to support your growing business, visit us at theglassadvisory.com.