
Social Media & Professional Branding in Thailand (2025): LinkedIn, Facebook, Instagram
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About this listen
What’s the role of social media in shaping professional brands in Thailand today? In this introductory episode, we take a step back to look at the bigger picture; how LinkedIn, Facebook, and Instagram each play a distinct role in professional branding and business growth.
Key takeaways:
LinkedIn: Thailand’s leading platform for professional networking, B2B marketing, and thought leadership among decision-makers.
Facebook: Still the country’s broadest-reaching platform for community engagement, localized marketing, and employer branding.
Instagram: The go-to channel for visual storytelling, culture-building, and connecting with younger professionals.
Why a complementary strategy across platforms matters more than relying on just one.
This episode lays the foundation for our upcoming deep-dive series on LinkedIn, Facebook, and Instagram, helping Thailand’s professionals and SMEs craft a complete branding strategy across platforms in 2025.