28. Automate, Analyse, Accelerate – AI Marketing That Delivers with Push Group
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28. Automate, Analyse, Accelerate – AI Marketing That Delivers with Push Group
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About this listen
Host Tim Flagg speaks with Ricky Solanke of Push about turning AI into real marketing outcomes, from agent workflows and AI creative to sales follow up and measurement.
Ricky charts Push’s journey from early digital performance to an AI marketing agency, the 2023 repositioning, and why training and consultancy now sit alongside campaign delivery. He explains how Push builds client knowledge bases and configurable multi agent workflows for research, personas, ad copy, and creative production, then connects them to sales nurture so leads convert faster. We also dig into adoption, culture, and the 10 70 20 approach: human input, AI doing the heavy lift, human quality assurance.
#AI #Marketing #AgentWorkflows #Creative #ROI #LeadGen #SalesEnablement #DataAnalysis #UKAI #Push
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