The world of volunteerism has fundamentally changed since 2020. How can established organisations adapt to shifting demographics, motivations, and a post-pandemic market? In this episode, we go straight to the source of innovation and legacy, speaking with Karen Leies, CEO and President of The Seeing Eye, the world's oldest guide dog organisation.

Karen shares the unique challenges The Seeing Eye faced and how they refused to stand still. We take a deep dive into their transformative partnership with Boston Consulting Group (BCG) to analyse the new volunteer landscape and develop a data-driven strategy. Discover how they are now marketing volunteer opportunities to entirely new audiences, and a focus on creating meaningful roles for families. This conversation is packed with actionable insights for any leader looking to energize their volunteer program and build a resilient community for the future.

Plus, for our UK listeners, discover the foundational role The Seeing Eye played in helping to establish the UK's own Guide Dogs for the Blind association.

About Our Guest:

Karen Leies is the CEO and President of The Seeing Eye, the pioneering organisation that has been enhancing the independence, dignity, and self-confidence of people who are blind through the use of Seeing Eye® dogs since 1929. With a deep commitment to the organisation's mission, Karen leads a dedicated team of staff and volunteers in continuing a legacy of excellence and innovation in the guide dog movement.

Resources Mentioned:

• The Seeing Eye: Learn more about their incredible work, mission, and volunteer opportunities at www.seeingeye.org.

• Boston Consulting Group (BCG): Explore their work in the social impact sector at www.bcg.com.

• Guide Dogs for the Blind (UK): For our UK listeners, learn more about the organisation The Seeing Eye helped inspire at www.guidedogs.org.uk.

  
  

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