When companies go woke, they go broke
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When companies go woke, they go broke
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About this listen
The Cracker Barrel logo debacle was just the latest example of companies making marketing moves that are the antithesis of what their customer base wants. And they paid the price for this mistake.
Market and business analyst Seth Denson joins Washington Times Commentary Editor Kelly Sadler on Politically Unstable to discuss why companies need to stay out of politics and the consequences of not understanding their consumer base.
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