Former pro ballplayer and Real Ketones co-founder Rob Rogers joins Performance Driven Living to unpack what ketones really are, why BHB (beta-hydroxybutyrate) can feel so different from caffeine, and how shifting from sugar to ketones may impact brain speed, energy, appetite, and more. We also get personal on philanthropy: supporting military families and fighting human trafficking. Not medical advice—informational only.

00:01:17 – From Cleveland Indians org to ketone entrepreneur: Rob’s origin story

00:09:08 – Birth of exogenous ketones: USF/D’Agostino, Navy & NASA; bio-identical BHB

00:16:42 – Brain benefits, concussions & “executive function” gains; why Rob doses daily

00:28:06 – The real enemy is sugar (not salt): microbiome, cravings & practical swaps

00:47:10 – Impact beyond business: military support, scholarships & anti-trafficking work

Medical notice: This conversation is for education only and isn’t medical advice. Talk to your doctor before making changes to your diet, supplements, or training. Connect with Rob

Websites: https://rev7energy.com/

https://realketones.com/

https://ketonelabs.com/

Social Media:

Rob’s Instagram - https://www.instagram.com/robbierogers555/

Real Ketones - https://www.instagram.com/realketones/

https://www.facebook.com/RealKetones