Myth Business

Motivation is key to achieving your most ambitious goals. Truly understanding this tricky concept and how to make the best use of it is the first step towards success. We often see motivation as an intrinsic characteristic of the human being but actually, motivation is obtained through result of process, not by doing nothing! In The Motivation Myth Jeff Haden dives deep into this subject. Success is not meant for a small group of lucky people, it's destined for each individual that takes the time to understand the true nature of motivation and puts it to practice.

This is a summary of Michael E. Gerber's The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It (2001), which explores the question of why so many small businesses don’t survive. The answer is simple, yet profound: because they don’t understand the work of running a business....

Short on time? Maybe you’ve already read the book, but need a refresh on the most important takeaways. In a quick, easy listen, you can take the main principles from E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It!