International Ocean

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

A hidden network sustains our world, but it's no longer safe. Every button, house, nation and financial market depends on a massive, unseen web of cables across the ocean floor. Power cables and pipelines on the seafloor provide the world with energy. This is the newest battlefield where...

Competitors have always existed in business, but what if it were possible to render your competition irrelevant? This is the critical question posed in W. Chan Kim and Renée Mauborgne's book Blue Ocean Strategy. According to Kim and Mauborgne, the path to success of any company does not lie in taking on potential competitors but in the creation of "blue oceans" in uncontested market space. The authors offer analytical frameworks and tools to help businesses identify and capitalize on these new opportunities.

From a leading Brookings Institution fellow and author of To Rule the Waves comes a vivid and bracing examination of today’s most secretive geopolitical conflict: the battle for dominance beneath the oceans. Sub War explores a high-stakes, largely invisible race that is reshaping global...