Showing results by author "Edward Bernays"

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    • Propaganda

    • By: Edward Bernays, Mark Crispin Miller - introduction
    • Narrated by: Grover Gardner
    • Length: 4 hrs and 42 mins
    • Unabridged
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    A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

    Regular price: $25.35

    • Crystallizing Public Opinion

    • By: Edward Bernays
    • Narrated by: Jonathan Quinn
    • Length: 5 hrs and 17 mins
    • Unabridged
    • Overall
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    A seminal work on how public opinion is created and shaped, Edward Bernays's 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century. A primer on the then new profession of "public relations counsel," Crystallizing elucidates the "instruments and techniques" that PR professionals use to mold public opinion on behalf of their client's interests.

    Regular price: $28.94

    • Propaganda

    • By: Edward Bernays
    • Narrated by: Jonathan Quinn
    • Length: 3 hrs and 34 mins
    • Unabridged
    • Overall
      5 out of 5 stars 2
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      1 out of 5 stars 1
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    A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891 - 1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".

    Regular price: $21.90

    • Summary of Propaganda

    • By: Edward Bernays
    • Narrated by: Ronald Eastwood
    • Length: 27 mins
    • Unabridged
    • Overall
      5 out of 5 stars 2
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    Edward Bernays, the father of public relations, explains what propaganda is and how it is applied on society. It's an explanation of how an elite's class runs the world through the change of public opinion with propaganda as a tool. Edward Bernays, just like Tesla and any other figure that doesn't make it to the history books, is as important as the history books. Everyone owes it to himself to listen to this book. Save time on the go with the compact format and concise summary. Explore key quotations from the book!

    Regular price: $5.73

    • Propaganda

    • By: Edward Bernays
    • Narrated by: Barry J. Peterson
    • Length: 3 hrs and 4 mins
    • Unabridged
    • Overall
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    Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality.

    Regular price: $20.83