Showing results by author "Byron Sharp" in All Categories
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How Brands Grow
- What Marketers Don't Know
- By: Byron Sharp
- Narrated by: Daniel May
- Length: 6 hrs and 34 mins
- Unabridged
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Overall4.5 out of 5 stars 58
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Performance4 out of 5 stars 44
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Story4 out of 5 stars 41
This audiobook provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do and how loyalty programs really affect loyalty, How Brands Grow presents decades of research in a style that is written for marketing professionals to grow their brands.
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3 out of 5 stars
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Great proposition, but perhaps not the best medium
- By justina on 27-10-2016
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How Brands Grow
- What Marketers Don't Know
- Narrated by: Daniel May
- Length: 6 hrs and 34 mins
- Release date: 04-02-2014
- Language: English
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