Showing results by publisher "Gildan Media, LLC" in All Categories

We're in a major shift in a fundamental aspect of how businesses grow, how buyers purchase, and how businesses build meaningful conversations and customer relationships. Companies who align their mission, strategies, action plans, and tools with the way buyers think, learn, discover, and purchase will have a huge competitive advantage. Inbound Organization shows leaders how to build their company's future around "inbound" principles and strengthen the structural foundations necessary to deal with the changes in buyer behavior. 

Companies have different needs and live in vastly different environments. The internal structure of an organization and the market in which it competes is not going to adapt to a digital strategy process; it must find a process and methodology that works best for it. With big data emerging as a standard framework for decision-making, digital strategy and governance have taken on increased importance.  

Uncover the methods of megastars like Oprah Winfrey, Earvin "Magic" Johnson, and Sir Richard Branson, who make the world a better place through purposeful - and highly successful - business strategies. The stellar authorial team shares in candid detail the setbacks and achievements they experienced building successful enterprises and charities - with purpose.

The cannabis industry is seeing an explosion of entrepreneurship and a great amount of capital is flowing into the sector globally. It is essential for cannabis business owners to understand how to be one of the few businesses that secure funding. The answer to bridging this disconnect lies in not only understanding how to build a successful business but, directly listening from investors on what is required when backing a company. And most importantly, why they invest in certain companies, entrepreneurs, and not others.  

Sorting out our lives amidst chaos, confusion, and innumerable options is a process we all have in common. The decisions we ultimately make can affect our lives and the lives of others. It's not always easy. In this empowering guide, an expert in business strategies shares the choices of notable, visionary decision-makers - from Harry Truman and Henry Ford to Marie Curie and Malala Yousafzai - and explains how you can apply their principles to your own personal and professional real-life scenarios. 

The light, humorous tone in Streetsmart Financial Basics for Nonprofit Managers makes it an accessible resource for nonprofit executives, board members, students, and those new to the field. This book forgoes useless, pretentious verbiage in order to outline real-world strategies that work. This edition includes: new insights, updates, vignettes, case studies, and examples to deal with the implications of nonprofit financial management; an examination of nonprofit business models in relation to growing demands from the government and other funders; and more.

We can all fall into the trap of getting caught up in a competitive and stressful work environment, and the result can negatively impact our confidence and ability to maximize our potential. Based on business lessons and techniques that Dean Karrel learned throughout his career, this book reveals that common sense, integrity, character, and the importance of self-confidence are the critical cornerstones of being successful and fulfilled in business. Being yourself, working to the best of your ability, and mastering the basics is what can set you apart from the rest! 

Learn how to say "no" to your boss's unrealistic deadline; deal with coworkers who depend on you to pick up the slack, or ask you to chip in for expensive gifts; refuse a customer's impossible request; object to your spouse's poor financial decision; respond to your child's begging; or turn down a friend's demands on your time.

Existing narratives about how we should organize are built upon, and reinforce, a concept of "good management" derived from what is assumed to be a fundamental need to increase efficiency. But this assumption is based on a presentist, monocultural, and generally limited view of management's past. A New History of Management disputes these foundations. By reassessing conventional perspectives on past management theories and providing a new critical outline of present-day management, it highlights alternative conceptions of "good management".

Agility is to enterprises what health is to humans. There are some foundational principles that can be broadly applied, but the definition of healthy is very specific to each individual. Enterprise Agility takes a similar approach with regard to agility: it suggests foundational practices to improve the overall health of the body culture, mindset, and leadership and the health of its various organs: people, process, governance, structure, technology, and customers. The book also suggests a practical framework to create a plan to enhance agility. 

Conversational Marketing is the definitive guide to generating better leads and closing more sales. Traditional sales and marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods and services. Modern messaging apps, which allow for real-time conversations and instant feedback, have transformed the way we interact in our personal and professional lives, yet most businesses still rely on 20th-century technology to communicate with 21st-century customers.

We're living exciting bonus years - decades that our parents and grandparents didn't have. But how to navigate this complex terrain? AARP's Navigating Your Later Years for Dummies helps you and your family understand the growing range of opportunities. Even more importantly, it helps you chart the next steps to live the life you choose, as independently as you choose, no matter your specific circumstances and needs.  

Empowered Millionaire is the combined edition of two corresponding works - Your Greatest Power and How to Become a Mental Millionaire by J. Martin Kohe and Judith Williamson. By placing these motivational works in the same volume listeners can enjoy the big message that Kohe delivers in less than 30 minutes, and then immediately begin to apply the dynamic lesson in daily life by practicing the examples set in How to Become a Mental Millionaire. This double edition offers a real one-two punch for getting to the heart of the matter. 

Plain-English guidance for strategic business analytics and big-data implementation. Win with Advanced Analytics focuses on integrating multiple types of intelligence, such as web analytics, customer feedback, competitive intelligence, customer behavior, and industry intelligence into your business practice.    

Big Data Revolution is a guide to improving performance, making better decisions, and transforming business through the effective use of big data. Listeners are guided through tried-and-true methodologies for getting more out of data and using it to the utmost advantage. This audiobook describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding big data, all while guiding listeners toward better decision-making from the perspective of a data scientist.   

Companies who define success through business outcomes and put customers at the center of their business realize sustainable, continuous growth. Customer experience is a key driver of technical innovation and business success - Customer Obsessed teaches companies how to leverage it across all levels of their organizations to sustain competitive advantage in the digital era. Customer Obsessed provides a comprehensive road map to help you build a better, more innovative business.