Showing results by publisher "Audible Studios" in Entrepreneurship

To put a business on the map, nothing beats great marketing. No matter how original your idea or ambitious your dreams, the company will stall without a plan to spread the word, build momentum, and drive sales. But how many entrepreneurs excel at marketing? If you are like most, you are focused on building your product or service...and don't know how to execute a marketing strategy or measure the results. No one is better positioned than Inc. to help you get up to speed fast.

The definitive account of India’s biggest start-up that redefined ecommerce, entrepreneurship and the way we shop and live.

Follow the "Five Essential Steps to Success" as you listen to this intriguing and compelling guide for creating your own online business. Each chapter is carefully composed to suit the budding entrepreneur: from the basics of getting started, right through to creating your own Web site and making money online. Greg and Fiona Scott take you on an engrossing journey as they share their own account of "living a laptop lifestyle" through their online business, discussing the many trials and pitfalls they encountered along the way.

What does it take to succeed today both personally and professionally? In looking for answers, one obvious place to start would be to talk to self-made men and women who themselves are successful. That's exactly what Michael W. Sonnenfeldt - an accomplished entrepreneur - has done here in this groundbreaking book.

Berkshire Hathaway, the $300+ billion conglomerate that Warren Buffett built, is among the world's largest and most famous corporations. Yet for all its power and celebrity, few people understand Berkshire, and many assume it cannot survive without Buffett. This book challenges that assumption. In a comprehensive portrait of the corporate culture that unites Berkshire's subsidiaries, Lawrence Cunningham unearths the traits that assure the conglomerate's perpetual prosperity.

Many factors shape the success or failure of a new business, whether it's a stand-alone start-up or a venture inside a larger corporation. But the most important and least understood of these factors is the personality of the entrepreneur - the particular combination of beliefs and preferences that drives his or her motivation, decision making, and leadership style. And your builder personality is the one resource you can directly control in growing a business that wins. Simply put, who you are shapes how you build for growth.

Johannes Gutenberg was our first geek, the original technology entrepreneur, who had to grapple with all the challenges a Silicon Valley startup faces today. Jeff Jarvis tells Gutenberg's story from an entrepreneurial perspective, examining how he overcame technology hurdles, how he operated with the secrecy of a Steve Jobs, but then shifted to openness, how he raised capital and mitigated risk, and how, in the end, his cash flow and equity structure did him in.

Die Digitalisierung war erst der Anfang. Jetzt startet die größte Revolution der Menschheitsgeschichte. Flugtaxis, autonome Fahrzeuge, 3D-gedruckte Häuser, Fleisch aus dem Labor - was nach Science-Fiction klingt, ist bereits Realität. Wir stehen an der Schwelle eines neuen Zeitalters: Auf der Basis der Digitalisierung werden Technologien wie künstliche Intelligenz, 3D-Druck, 5G, Quantencomputer und synthetische Biologie unsere Welt tiefgreifend verändern.

The pioneer who gate-crashed his way to the top, Subhash Chandra, the promoter of Essel/Zee Group, is an unlikely mogul. Hailing from a small town in Haryana, where his family ran grain mills, Chandra has been a perennial outsider, repeatedly aiming high and breaking into businesses where he was considered an interloper. Starting work as a teen to pay off family debts, Chandra had to rely on bluff, gumption, and sheer hard toil to turn things around.

Connect the Dots is the story of 20 enterprising individuals without MBAs who started their own ventures. They were driven by the desire to prove themselves. To lead interesting, passionate, meaningful lives. Their stories say one thing loud and clear: you don't need a fancy degree or a rich daddy to dream big and make it happen. It's all in your head, your heart, your hands.

Taking a leap and making the choice to start a business can be hard, but all that comes after - the planning, loans, marketing - can be even harder. Every new business owner needs an easy, clear, and useful guide to follow when embarking on this venture, and Minding My Business will make the process as simple as possible.

Silicon Valley, Singapore, Tel Aviv--the global hubs of entrepreneurial activity all bear the marks of government investment. Yet, for every public intervention that spurs entrepreneurial activity, there are many failed efforts that waste untold billions in taxpayer dollars. When has governmental sponsorship succeeded in boosting growth, and when has it fallen terribly short?

Do you have an idea in you? A hobby, a project, a product...something that could change your life? The Idea in You is a bulletproof system for finding the right idea and shaping it in to a success - on your own terms. With advice from the people behind the likes of Pizza Pilgrims, Parkrun and Decoded, The Idea in You will show you what to expect, how to think and what to do when launching your own venture.

As venture capitalist Alexandre Lazarow shows in this insightful and instructive book, this Silicon Valley "gospel" is due for a refresh - and it comes from what he calls the "frontier", the growing constellation of startup ecosystems, outside of the Valley and other major economic centers, that now stretches across the globe. The frontier is a truly different world where startups often must cope with political or economic instability and lack of infrastructure, and where there might be little or no access to angel investors, venture capitalists, or experienced employee pools.

The most dangerous move in business is the failure to make a move. Global business celebrity and primetime Bloomberg Television host Jeffrey W. Hayzlett empowers business leaders to tie their visions to actions, advancing themselves past competitors and closer to their business dreams.

When Robin Chase cofounded Zipcar, she not only started a business but established the foundation for one of the most important economic and social ideas of our time: the collaborative economy. With this important audiobook, she broadens our thinking about the ways in which the economy is being transformed and shows how the Peers Inc model is changing the very nature of capitalism.

Mais comment créer des connexions puissantes quand on part de zéro ? Ancien timide, Jérémie Vanopdenbosch, aujourd'hui expert du networking, partage ses stratégies, tirées de son vécu pour briser les barrières sociales et transformer chaque rencontre en un levier de succès. À travers 15 règles d'or facilement applicables, l'entrepreneur aux 5 000 rejets, dévoile comment il est passé de l'anonymat à la création d'un réseau influent. N'ayez plus peur d'échanger avec la personne qui vous semblait jusqu'à présent inaccessible : professionnel ou célébrité et vous brillerez à l'occasion d'événements mémorables.

『眠れなくなるほど面白い図解シリーズ』初のビジネス書!「起業してみたい!」と思ったときにすぐに役立つ!カリスマ経営者が教える世界一わかりやすい"起業指南書"!

Michael Bloomberg is not only New York City's 108th mayor; he is a business genius and self-made billionaire. He has run the toughest city in America with an independence and show of ego that first brought him great success and eventually threatened it. Yet while Bloomberg is internationally known and admired, few people know the man behind the carefully crafted public persona.

É hora de conduzir sua empresa ao próximo nível. Conheça o sistema de gestão que já ajudou mais de 130 mil companhias a criar um novo futuro. "A aplicação prática de um sistema capaz de transformar uma empresa e colocá-la nos trilhos do sucesso." (Bo Burlingham, autor de Pequenos gigantes) Depois de anos de bons resultados, a Swan, empresa de Eileen e Vic, ameaça derrapar.