Showing titles in Consumer Behaviour & Market Research
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The Black Algorithm
- Solving Problems in the Black Community
- By: Limahl Rendel Mills
- Narrated by: Limahl Rendel Mills
- Length: 1 hr and 52 mins
- Unabridged
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Significant changes are necessary for the Black community. Implementing those changes requires new ways of thinking and new ways of doing. Those who choose to listen to this audiobook know that previous ways to solve the problems have not sufficed, despite a plethora of information, strategy, and education. We still prefer to dismiss them. Why? The Black Algorithm is a new way of thinking and doing. Utilize these strategies in your community and put them to work. There isn't time for excuses, drama, gossip, or time-wasting anymore.
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The Black Algorithm
- Solving Problems in the Black Community
- Narrated by: Limahl Rendel Mills
- Length: 1 hr and 52 mins
- Release date: 28-03-2022
- Language: English
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$9.99 or free with 30-day trial
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Shift
- Transform Motion into Progress in Business
- By: Richard Lees, Azlan Raj
- Narrated by: Jonathan Johns
- Length: 6 hrs and 46 mins
- Unabridged
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In Shift: Transform Motion into Progress in Business, chief strategy and marketing officers at Merkle and Dentsu offer business leaders a practical and coherent approach to creating the consistently exceptional customer experience that would set their business apart from the competition. The authors link three key themes—a clear vision with clear performance indicators, an aligned team, and a deep understanding of the marketplace—and outline their importance in the quest for the ideal client experience.
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Shift
- Transform Motion into Progress in Business
- Narrated by: Jonathan Johns
- Length: 6 hrs and 46 mins
- Release date: 29-03-2022
- Language: English
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$19.99 or free with 30-day trial
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Customer Relationship Imprinting
- The Six Elements That Ensure Exceptional Service Without Exception
- By: Michael Barnett
- Narrated by: Samantha Novak
- Length: 3 hrs and 50 mins
- Unabridged
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While many customer service books discuss customer loyalty, the concept of customer imprinting has never been introduced into the customer service conversation - until now. Customer Relationship Imprinting reveals why some businesses have fiercely loyal customers who will pay much more for the same goods and services instead of doing business with their competitors. Barnett demystifies the success secrets of these top customer-centric businesses so that you can infuse the main ingredients of customer imprinting into your organization.
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Customer Relationship Imprinting
- The Six Elements That Ensure Exceptional Service Without Exception
- Narrated by: Samantha Novak
- Length: 3 hrs and 50 mins
- Release date: 16-03-2022
- Language: English
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$16.99 or free with 30-day trial
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The Unintended Consequences of Technology
- Solutions, Breakthroughs, and the Restart We Need
- By: Chris Ategeka
- Narrated by: Mirron Willis
- Length: 9 hrs and 14 mins
- Unabridged
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In The Unintended Consequences of Technology: Solutions, Breakthroughs and the Restart We Need, accomplished tech entrepreneur Chris Ategeka delivers an insightful and eye-opening exploration of the challenges and the opportunities at the intersection of technology, society, and our planet.
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The Unintended Consequences of Technology
- Solutions, Breakthroughs, and the Restart We Need
- Narrated by: Mirron Willis
- Length: 9 hrs and 14 mins
- Release date: 08-03-2022
- Language: English
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$19.99 or free with 30-day trial
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The Things We Love
- How Our Passions Connect Us and Make Us Who We Are
- By: Aaron Ahuvia PhD PhD
- Narrated by: Steven Jay Cohen
- Length: 8 hrs and 26 mins
- Unabridged
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A revealing investigation of the secret, tangled emotional relationships people have with things—drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing. Books, baseball cards, ceramic figurines, art, iPhones, clothing, cars, music, dolls, furniture, and...
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The Things We Love
- How Our Passions Connect Us and Make Us Who We Are
- Narrated by: Steven Jay Cohen
- Length: 8 hrs and 26 mins
- Release date: 19-07-2022
- Language: English
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$26.99 or free with 30-day trial
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User Tested
- How the World's Top Companies Use Human Insight to Create Great Experiences
- By: Janelle Estes, Andy MacMillan
- Narrated by: Lexi Mae
- Length: 6 hrs and 8 mins
- Unabridged
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User Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model. In this book, you'll discover why the company that offers the best customer experience always wins and that real, three-dimensional people can't be reduced to data points on a graph.
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User Tested
- How the World's Top Companies Use Human Insight to Create Great Experiences
- Narrated by: Lexi Mae
- Length: 6 hrs and 8 mins
- Release date: 15-02-2022
- Language: English
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Personal Finance Mastery Part 2
- Easy Guide to Better Finances. Save More, Invest Smarter, Reduce Loans, Retire Earlier! The Ultimate Guide to Financial Abundance
- By: Amit Ray
- Narrated by: Isaac Padilla
- Length: 4 hrs and 33 mins
- Unabridged
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This guide from author Amit Ray is an amazing tool for anyone willing to learn the principles of personal finance and take control of their future. This second series of the book will teach you how to develop your personal finance mindset. You will learn how to save more, invest smarter, loan reduction, tax planning, early retirement, and more. With The Personal Finance Mastery Part 2 guide, you will learn everything you need to know to take your financial life to the next level.
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Personal Finance Mastery Part 2
- Easy Guide to Better Finances. Save More, Invest Smarter, Reduce Loans, Retire Earlier! The Ultimate Guide to Financial Abundance
- Narrated by: Isaac Padilla
- Length: 4 hrs and 33 mins
- Release date: 03-01-2022
- Language: English
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$16.99 or free with 30-day trial
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Personal Finance Mastery Part 1
- Easy Guide to Better Finances. Save More, Invest Smarter, Reduce Loans, Retire Earlier! The Ultimate Guide to Financial Abundance
- By: Amit Ray
- Narrated by: Isaac Padilla
- Length: 3 hrs and 46 mins
- Unabridged
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This guide from author Amit Ray is an amazing tool for anyone willing to learn the principles of personal finance and take control of their future. This first series will teach you how to develop your personal finance mindset. You will learn how to save more money, invest smarter, pay off your debts, tax planning, early retirement and more. Based on proven and tested principles, this complete personal finance guide is the ultimate resource for you to learn the personal finance techniques effectively and actionable steps to apply the strategies in your financial life.
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Personal Finance Mastery Part 1
- Easy Guide to Better Finances. Save More, Invest Smarter, Reduce Loans, Retire Earlier! The Ultimate Guide to Financial Abundance
- Narrated by: Isaac Padilla
- Length: 3 hrs and 46 mins
- Release date: 28-12-2021
- Language: English
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$16.99 or free with 30-day trial
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1 Page Online Marketing Gameplan: Get More Leads and Make More Money Using Social Media & Online
- By: Sam Mahmud
- Narrated by: Jim Carmody
- Length: 1 hr and 11 mins
- Unabridged
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If I were to give any other title to this book, I would’ve called it "A guide to social media marketing for new businesses and entrepreneurs" or probably "Digital marketing, how to do it right!'. However, I had to settle for a catchier title for obvious marketing reasons. Strategy should dictate your competitive advantage and it is important to keep your strategy simple if you are a start-up, a new business, or a small business. As your business grows, your strategy will inevitably grow more complex over time.
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1 Page Online Marketing Gameplan: Get More Leads and Make More Money Using Social Media & Online
- Narrated by: Jim Carmody
- Length: 1 hr and 11 mins
- Release date: 21-12-2021
- Language: English
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$9.99 or free with 30-day trial
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The Clubhouse Creator
- By: Gary Henderson
- Narrated by: Gary Henderson
- Length: 3 hrs and 9 mins
- Unabridged
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On a social media app with more than 1 million users and a plethora of dynamic voices jostling for attention, how do you stand out from the noise? How do you draw people to your particular stage, and how do you convert the casual sharing of your unique expertise into a tangible revenue stream...
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The Clubhouse Creator
- Narrated by: Gary Henderson
- Length: 3 hrs and 9 mins
- Release date: 07-12-2021
- Language: English
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$11.99 or free with 30-day trial
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The Guiding Purpose Strategy
- A Navigational Code for Growth
- By: Markus Kramer
- Narrated by: Markus Kramer, Mike Hufton
- Length: 7 hrs and 3 mins
- Unabridged
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The Guiding Purpose Strategy is a stimulating deep dive into the transformational power of purpose. Looking through the lens of contemporary brand management, The Guiding Purpose Strategy provokes fresh thinking, illustrates through case studies, and offers a hands-on framework to start your very own path toward finding your inner why.
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The Guiding Purpose Strategy
- A Navigational Code for Growth
- Narrated by: Markus Kramer, Mike Hufton
- Length: 7 hrs and 3 mins
- Release date: 02-11-2021
- Language: English
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$22.99 or free with 30-day trial
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Going Public
- How Silicon Valley Rebels Loosened Wall Street’s Grip on the IPO and Sparked a Revolution
- By: Dakin Campbell
- Narrated by: Brian Troxell
- Length: 11 hrs and 47 mins
- Unabridged
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A behind-the-scenes tour of the high-stakes world of IPOs and how a visionary band of startup executives, venture capitalists, and maverick bankers has launched a crusade to upend the traditional IPO as we know it. GOING PUBLIC is a character-driven narrative centered on the last five years of...
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Going Public
- How Silicon Valley Rebels Loosened Wall Street’s Grip on the IPO and Sparked a Revolution
- Narrated by: Brian Troxell
- Length: 11 hrs and 47 mins
- Release date: 26-07-2022
- Language: English
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$26.99 or free with 30-day trial
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USA American Dream Jobs: Money Life in a Viral Internet Jobs Age
- Don’t Blink, Think of the Badass Success Outliers, and Grow Rich, Book 1
- By: Dan Plouff
- Narrated by: Mr. Vyn Suazion
- Length: 1 hr and 23 mins
- Unabridged
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This audiobook lists, and then analyzes, many of the highest paying jobs in America that either do, or don’t, require some sort of college education. Many people don’t realize that there are jobs in many industries that pay over a hundred thousand dollars a year that don’t require anything other than a high school diploma, or that don’t require any education of any kind whatsoever at all. Countless millions of people have become millionaires, or have retired with over a hundred thousand dollars a year in passive income sources.
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USA American Dream Jobs: Money Life in a Viral Internet Jobs Age
- Don’t Blink, Think of the Badass Success Outliers, and Grow Rich, Book 1
- Narrated by: Mr. Vyn Suazion
- Length: 1 hr and 23 mins
- Release date: 14-10-2021
- Language: English
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$9.99 or free with 30-day trial
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Digital Body Language
- How to Build Trust and Win in the Online World. Learn How to Influence People and Create New Relationships with Digital Body Language.
- By: T. Frank H.A.
- Narrated by: George K. Bennet
- Length: 3 hrs and 28 mins
- Unabridged
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Having trouble connecting with people? It’s time to change that using expert tips from Digital Body Language - build trust and win over the online world by influencing people and creating new relationships! While it’s not always straightforward to decipher other people’s digital body language, improving your own can be as easy as counting from one to three, especially when you have Digital Body Language in your arsenal!
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Digital Body Language
- How to Build Trust and Win in the Online World. Learn How to Influence People and Create New Relationships with Digital Body Language.
- Narrated by: George K. Bennet
- Length: 3 hrs and 28 mins
- Release date: 24-08-2021
- Language: English
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$16.99 or free with 30-day trial
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I'll Be Back: How to Get Customers to Come Back Again & Again
- By: Shep Hyken
- Narrated by: Shep Hyken
- Length: 4 hrs and 42 mins
- Unabridged
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How do you build a business that thrives during good times and bad? Is there a strategy that can set up your company up for success, no matter what curveballs the world may throw your way? There is: Turn customers into repeat customers, and turn repeat customers into loyal customers. Renowned customer service and experience expert Shep Hyken maintains that delivering an amazing customer service experience that keeps customers coming back for more is everyone’s job.
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I'll Be Back: How to Get Customers to Come Back Again & Again
- Narrated by: Shep Hyken
- Length: 4 hrs and 42 mins
- Release date: 13-08-2021
- Language: English
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Das Amazon-Geheimnis
- Strategien des erfolgreichsten Konzerns der Welt. Zwei Insider berichten
- By: Colin Bryar, Bill Carr
- Narrated by: Martin Valdeig
- Length: 12 hrs and 40 mins
- Unabridged
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Von den einen geliebt, von den anderen gehasst - doch wie schafft man es, so erfolgreich wie Amazon zu sein? Kindle, Prime, Alexa - Amazon hat die Wirtschaftswelt wie kein zweites Unternehmen verändert. Wie ist es dem Netzgiganten gelungen, sich derart auf die Bedürfnisse seiner Kunden einzustellen, um alle anderen Konkurrenten zu überholen? Welche wesentlichen Bausteine der Unternehmenskultur führten zu diesem Erfolg, und was sind die 14 Leadership-Prinzipien von Amazon?
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Das Amazon-Geheimnis
- Strategien des erfolgreichsten Konzerns der Welt. Zwei Insider berichten
- Narrated by: Martin Valdeig
- Length: 12 hrs and 40 mins
- Release date: 20-01-2022
- Language: German
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$24.99 or free with 30-day trial
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Marketing Mess to Brand Success
- 30 Challenges to Transform Your Organization's Brand (and Your Own)!
- By: Scott Jeffrey Miller
- Narrated by: Scott Jeffrey Miller
- Length: 7 hrs and 58 mins
- Unabridged
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One man's mistake is another man's lesson. Don't let Scott Miller's success story fool you. He has made and learned from many mistakes in his career. Marketing Mess to Brand Success shares a career's worth of horrifying mistakes, missteps, and lessons learned. Whether you're starting a new company, a brand manager figuring out the best brand strategy or brand positioning for a niche market, or trying to land your first job as a marketing manager or brand manager, this book is designed to prepare you for many of the inevitable challenges that you will encounter.
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Marketing Mess to Brand Success
- 30 Challenges to Transform Your Organization's Brand (and Your Own)!
- Narrated by: Scott Jeffrey Miller
- Length: 7 hrs and 58 mins
- Release date: 22-06-2021
- Language: English
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YouthNation
- Building Remarkable Brands in a Youth-Driven Culture
- By: Matt Britton
- Narrated by: Joe Knezevich
- Length: 5 hrs and 30 mins
- Unabridged
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YouthNation is an indispensable brand road map to the youth-driven economy. Exploring the idea that youth is no longer an age - it's a commodity that's available to everyone - this book shows what it takes to stay connected, agile, authentic, and relevant in today's marketplace. Listeners will learn the ins and outs of the new consumer and the tools, methods, and techniques that ensure brand survival in the age of perpetual youth.
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YouthNation
- Building Remarkable Brands in a Youth-Driven Culture
- Narrated by: Joe Knezevich
- Length: 5 hrs and 30 mins
- Release date: 27-07-2020
- Language: English
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$15.99 or free with 30-day trial
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The Wallet Allocation Rule
- Winning the Battle for Share
- By: Timothy Keiningham, Lerzan Aksoy, Luke Williams, and others
- Narrated by: Christopher Kipiniak
- Length: 5 hrs and 48 mins
- Unabridged
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The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for share of customers' hearts, minds, and wallets. Backed by rock-solid science published in the Harvard Business Review and MIT Sloan Management Review, this landmark book introduces a new and rigorously tested approach - the wallet allocation rule - that is proven to link to the most important measure of customer loyalty: share of wallet.
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The Wallet Allocation Rule
- Winning the Battle for Share
- Narrated by: Christopher Kipiniak
- Length: 5 hrs and 48 mins
- Release date: 27-07-2020
- Language: English
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$15.99 or free with 30-day trial
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The Big Data-Driven Business
- How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits
- By: Russell Glass, Sean Callahan
- Narrated by: A.T. Chandler
- Length: 6 hrs and 13 mins
- Unabridged
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The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits makes the case that big data is for real, and more than just big hype. The audiobook uses real-life examples - from Nate Silver to Copernicus, and Apple to Blackberry - to demonstrate how the winners of the future will use big data to seek the truth.
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The Big Data-Driven Business
- How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits
- Narrated by: A.T. Chandler
- Length: 6 hrs and 13 mins
- Release date: 27-07-2020
- Language: English
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$19.99 or free with 30-day trial
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