Bob Goodson
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Bob Goodson

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BOB GOODSON is President and Founder of Quid, a Silicon Valley–based company whose AI models are used to understand customer context by a third of the Fortune 50. Before starting Quid, he was the first employee at Yelp, where he played a role in the genesis of the like button and observed firsthand the rise of the social media industry. After Quid received an award in 2016 from the World Economic Forum for “Contributions to the Future of the Internet,” Bob served a two-year term on WEF’s Global Future Council for Artificial Intelligence & Robotics. While at Oxford University doing graduate research in language theory, Bob co-founded Oxford Entrepreneurs to connect scientists with business-minded students. Bob is co-author of a new book on the origins of the ubiquitous Like Button in social media and how innovation comes about, released in April 2025 by Harvard Business Review Press.
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