Showing results by publisher "Highbridge Audio" in Business & Careers

Richness or reach? For business leaders, it used to be a fundamental strategic tradeoff: focus on "rich information", customized products and services tailored to a niche market, or reach out to a broad, general market with watered-down information.

Grad to Grown-Up: 68 Tips to Excel in Your Personal and Professional Life is a unique self-help book that offers a roadmap to kickstart your future. Rags-to-riches author and CEO Gene Rice and his high school English teacher daughter Courtney Bejgrowicz demystify adulthood by sharing critical information alongside professional and personal successes and failures. The five sections—life, job search, career, personal finance, and health and relationships—provide real-world insights that are often overlooked in formal education.

Getting your employees to do their best work has never been easy. But it is a particular challenge for knowledge workers, who must attend to many different tasks and whose to-do list is often ambiguous, requiring outside-the-box thinking. Lists of dos and don'ts are rarely effective. Instead, your best bet is to align their interests with your own - the heart of motivation - and set them free to use their own drive and creativity on their, and your, behalf.

Generation Why Not?® lays out seven principles that many highly successful people hold as their core beliefs about business and life. They know it's not about your age, your gender, or your background - it's about your attitude. Through personal interviews with and observations of a diverse community of individuals ranging from multi-millionaire CEOs, to octogenarians starting new careers, to second and third do-overs, to young adults reinventing the world, author Ruth Klein offers insights and practical applications....

At one time or another, everyone in a position of authority, whether in a multi-national corporation or a local volunteer group, wonders what the key to great leadership is. Ken Blanchard and Mark Miller explore that important question in this revealing business fable. They uncover the secret that great leaders already know and detail what you need to do to truly inspire and motivate others.

Whether you are building a small business from the ground up or managing a multinational company, you can learn the seven key traits for leadership success from one of the greatest business innovators and creative thinkers of the 20th century: Walt Disney. Whether you know him as the first to produce cartoons in Technicolor, the mastermind behind the theme park Disneyland, or the founder of the largest entertainment conglomerate, Walt's story of creativity, perseverance in spite of obstacles, and achieving goals resonates and inspires as much today as it ever has.

Three titans of finance predicted the current economic crisis several years ago, but their warnings went unheeded. A New York Times best-selling author distills the wisdom of all three.

Throughout the violent financial disruptions of the past several years, three men have stood out as beacons of judgment and wisdom: Warren Buffett, George Soros, and Paul Volcker.

Throughout history, technological revolutions have been driven by the invention of machines. But today, the power of the technology transforming our world lies in an intangible and impenetrable cosmos of software: algorithmic code. So symbiotic has our relationship with this code become that we barely notice it anymore. We can't see it, are not even sure how to think about it, and yet we do almost nothing that doesn't depend on it. In a world increasingly governed by technologies that so few can comprehend, who—or what—controls the future?

101 Smart Questions to Ask on Your Interview is for every job candidate who thinks the question "do you have any questions for me?" marks the end of an interview. In Fry's view it marks the beginning of the last and perhaps most important interview phase - one that's so important that failing to properly prepare for it can undo all the rest of your hard work, including providing great answers to tough questions.

Over the past three decades, the once-efficient American health care system has evolved into a complex maze of monopolies and a racket of bureaucratic checks, approvals, denials, roadblocks, and detours. This shift has created a massive and at times redundant workforce that frustrates patients, as well as physicians, nurses, and administrative staff. Health care costs the United States more than $11,000 for each person in the country each year - more than double what it costs in most Western European countries to deliver equal or even better care.

Provocative political commentator Arianna Huffington yanks back the curtain on the unholy alliance of CEOs, politicians, lobbyists, and Wall Street bankers who have shown a brutal disregard for those in office cubicles and on factory floors.

Minutes before Brian Walsh, then just a teenager, heard his beeper go off, calling him to help put out another fire, he was on top of the world. An hour later, after a freak flashover and confusion that sent the junior firefighter into the inferno against regulations, Brian had suffered such profound burns to his face that he was unidentifiable to his fellow firefighters. Nearly everyone expected him to die that night. He did not. In this stirring autobiography, he tells his incredible story, sharing the lessons that only tragedy could teach.

Teamwork, one of the most celebrated concepts in corporate life, is falling short on its promise. Why Teams Don't Work identifies the obstacles (most of them people-made) that prevent teams from achieving their potential, suggests methods to remove those obstacles, and explains how to take care of the team members.

The art of telling stories has been around as long as humans. And in today's noisy, techy, automated world, storytelling is not only prevalent―it's vital. Whether you're interested in enlivening verbal communication, building your business brand, making presentations, sharing family wisdom, or performing on stage, Story Power shows you how to make use of a good story.

Being the Change is written for activists who work in organizations with social missions, and those who are involved in social change outside of their jobs. This book is a practical guide that helps listeners maintain and enhance their ability to be effective agents of change.

Gary Hamel lays out an innovative action plan for any company or individual intent on becoming and staying an industry revolutionary, for years to come. By drawing on the success of "gray haired revolutionaries" like Charles Schwab, Virgin, and GE Capital - companies that are always thinking ahead and growing in new directions - and profiling individuals such as Ken Kutaragi, one of the pioneers behind Sony's PlayStation, Hamel explains how companies can continue to grow, innovate, and achieve success.

As she was digging deep into the lives of community members, Heather Lende, the obituary writer for her tiny hometown newspaper in Haines, Alaska, began to notice something. Even the crustiest old Alaskan sourpuss who died in a one-room cabin always had Halloween candy for the neighborhood kids, and the eccentric owner of the seafood store who regularly warned her about government conspiracies knew how to be a true friend - his memorial service was packed.

Today's most successful businesses are storydoers. They create products and services that, from the very beginning, are manifestations of an authentic and meaningful story - one told primarily through action, not advertising. In True Story, creative executive Ty Montague argues that any business, regardless of size or industry, can embrace the principles of storydoing. Indeed, our best-run companie - from small start-ups to global conglomerates - organize around a coherent narrative that is then broadcast through every action they take (from product design to customer service to marketing).

You look good. Your resume is impressive. You fit the job description perfectly. But that's not enough to get the job you want. You need 101 Great Answers before you walk through the door.

Most organizations have the same weakness. There is a gap between their careful plans and what happens at the point where the sales force meets the customer. In his 25 years combating profit-killers for Fortune 500 companies, Gregg Crawford has seen this again and again. Companies have almost everything they need to succeed. All that's missing is one final connection: the last link.