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The Writer's Round

The Writer's Round

By: Kendall Cherry
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A creative sanctuary for writers, business owners, and artists who are called to stay gold in this brave new world

© 2026 The Candid Collective
Economics Leadership Management & Leadership
Episodes
  • How to Create a Conscious Sales Ecosystem in 2026
    Feb 15 2026

    A grounded, behind-the-scenes look at how sales actually work in 2026—and why the old urgency-heavy, hustle-driven tactics are quietly collapsing.

    In this solo episode of The Writer’s Round, I unpack the ethos and infrastructure of a conscious sales ecosystem, why integrity is the dominant value among modern service providers, and how aligning your funnel with that shift can unclog your revenue overnight.

    Rather than doubling down on scarcity, cold outreach, and pressure-based calls, I break down what it looks like to sell in a way that feels spacious, empowered, and profitable—especially for writers, fractional experts, and service-based founders.

    Here’s what we cover:

    Why we’re in a trust recession—and how empowered buyers (especially women and marginalized founders) are changing the way money moves.

    The real reason sales cycles feel longer—and why “perfect timing” purchasing requires a new funnel structure.

    Integrity as the #1 business value I see across my clients—and how misalignment in your sales process silently blocks revenue.

    What a conscious sales ecosystem actually looks like: buyer autonomy, transparent scope, clear outcomes, and zero pressure.

    Why speed kills deals—and how hustle energy repels the very clients you’re trying to attract.

    How to gut and rebuild your proposal process so it takes 15–30 minutes instead of 2–3 hours.

    The inquiry form mechanics I use to pre-qualify aligned clients (and filter out energy leaks before a call ever happens).

    Real student wins from The Greenhouse: nine inquiries in a week and a half, renegotiated contracts, higher rates, and faster closes—all from shifting the infrastructure first.

    Why we rebuild the sales ecosystem in week one of The Greenhouse—and how cleaning the pipeline often leads to immediate ROI.

    If you’ve felt the quiet resistance to selling the “old way,” this episode will validate what you already sense: there is a different model emerging. One rooted in integrity, autonomy, and long-term trust. And when your infrastructure matches your values, the sales don’t just convert—they flow.

    CONNECT WITH KENDALL:

    👩🏼‍🌾 Applications are OPEN for the inaugural cohort of The Greenhouse 🌱🌻 a 6-month accelerator to grow your writing business and transform your words into a premium product

    Website: candidcollective.co

    LinkedIn: https://www.linkedin.com/in/kendall-cherry/

    Subscribe to my newsletter, Wallflower Fridays 🌻 💌 wallflowerfridays.com

    The Writer's Round on Substack: thewritersround.com

    PREMIUM SUPPORT

    Join The Greenhouse 🌱🌻 A 6-month accelerator to grow your writing business and transform your words into a premium product that clients love to pay you for. Apply here: findthegreenhouse.com

    Want to hire me to write for you? 👻✏️ Grab my services guide: candidcollective.co/services-guide

    © The Candid Collective

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    42 mins
  • Intention Setting Inside The Greenhouse
    Feb 5 2026

    A creative sanctuary for writers, business owners, and artists who are called to stay gold in this brave new world.

    In this solo episode, I pull back the curtain on Week Zero inside The Greenhouse and share how intention setting becomes the foundation for sustainable growth, creative safety, and aligned sales—without hierarchy, pressure, or performance.

    Rather than treating goals as rigid milestones or one-time journal entries, I walk through how I use visualization, nervous system awareness, and weekly micro-actions to create real momentum for writers building premium, values-led businesses.

    Here’s what we cover:

    Why I created Week Zero and how intention setting shapes the entire arc of The Greenhouse.

    How peer-based learning replaces hierarchy and creates deeper trust, ownership, and follow-through.

    The “see yourself successful” exercise and why future visualization works better than rigid goal-setting.

    Why focusing on the next small step keeps momentum moving without overwhelming your nervous system.

    How shared fears lose power when named collectively—and why this matters for creative confidence and sales.

    What conscious community actually looks like inside a writing accelerator, and why safety fuels growth.

    How intentional sales ecosystems give writers back their time, energy, and creative bandwidth.

    If you’re navigating a liminal season, building something meaningful, or craving a more human way to grow your work, this episode offers a grounded look at how intention, structure, and community can work together—without burning you out or asking you to perform.

    CONNECT WITH KENDALL:

    👩🏼‍🌾 Applications are OPEN for the inaugural cohort of The Greenhouse 🌱🌻 a 6-month accelerator to grow your writing business and transform your words into a premium product

    Website: candidcollective.co

    LinkedIn: https://www.linkedin.com/in/kendall-cherry/

    Subscribe to my newsletter, Wallflower Fridays 🌻 💌 wallflowerfridays.com

    The Writer's Round on Substack: thewritersround.com

    PREMIUM SUPPORT

    Join The Greenhouse 🌱🌻 A 6-month accelerator to grow your writing business and transform your words into a premium product that clients love to pay you for. Apply here: findthegreenhouse.com

    Want to hire me to write for you? 👻✏️ Grab my services guide: candidcollective.co/services-guide

    © The Candid Collective

    Show More Show Less
    30 mins
  • How I Think About Teaching Storytelling and Sales Writing
    Dec 4 2025

    A creative sanctuary for writers, business owners, and artists who are called to stay gold in this brave new world.

    In this solo episode, I take you behind the scenes of my teaching philosophy—how I approach storytelling and sales writing, why I don’t believe in formulaic “plug-and-play” content, and the deeper emotional and spiritual layers that run underneath everything I teach.

    From childhood chalkboards to designing The Greenhouse’s curriculum, this episode traces how teaching became the core of my craft—and why I believe great writing starts with a great lens.

    Here’s what we cover:

    Why I always knew I’d be a teacher long before I knew I’d be a writer—and how that shapes everything I create now.

    How The Greenhouse brought me “home” to my teacher identity and why writers need real instruction, not just templates.

    Why self-paced courses rarely work for storytelling and sales—and what writers actually need to get better.

    Why understanding the mechanics behind a story matters more than following a framework.

    How I think about storytelling as a camera lens—not a formula—and why your voice (not mine) is the point.

    Why storytelling is a skill that transcends business: from weddings to wakes to dinner tables.

    The spiritual undercurrent of everything I teach—and how stories help us see ourselves more clearly.

    Why sales writing is really self-advocacy—and why your pricing, your confidence, and your storytelling are deeply connected.

    How stories raise the collective “light” in the world—and why your work deserves to be shared so others can transform too.

    Why the ripple effect of your stories matters more than you realize.

    If you want to learn storytelling and sales writing in a way that’s practical, human, and deeply empowering, you can join me for The Greenhouse or start with my free workshop, How to Write a Money-Making Testimonial, happening December 11 at 11 a.m. CT. Links are in the show notes.

    I can’t wait to teach you—whether it’s for one hour or for six months.

    JOIN MY FREE WORKSHOP ON DECEMBER 11th

    Learn how to write a client case study in story form in my upcoming FREE workshop: How to Write a Money Makin' Testimonial.

    Register here

    P.S. Seeing this episode after December 11, 2025? Use the link above and we'll send you the replay!

    CONNECT WITH KENDALL:

    👩🏼‍🌾 Applications are OPEN for the inaugural cohort of The Greenhouse 🌱🌻 a 6-month accelerator to grow your writing business and transform your words into a premium product

    Website: candidcollective.co

    LinkedIn: https://www.linkedin.com/in/kendall-cherry/

    Subscribe to my newsletter, Wallflower Fridays 🌻 💌 wallflowerfridays.com

    The Writer's Round on Substack: thewritersround.com

    PREMIUM SUPPORT

    Join The Greenhouse 🌱🌻 A 6-month accelerator to grow your writing business and transform your words into a premium product that clients love to pay you for. Apply here: findthegreenhouse.com

    Want to hire me to write for you? 👻✏️ Grab my services guide: candidcollective.co/services-guide

    © The Candid Collective

    Show More Show Less
    31 mins
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