In this episode of The Selling Edge, host Trish Craig sits down with Theresa “TK” Timm, Executive Vice President of Sales for Midwest Family, who is leading one of the most ambitious AI-driven transformations in local media. TK shares how her teams are using AI to open more doors, craft smarter outreach, deliver research in seconds, build spec spots on the spot, and now even produce full streaming video concepts in under 30 minutes. The result? Faster proposals, more confident sellers, and clients who can finally see what’s possible.

If you want a front-row look at how AI is reshaping modern selling, and why the sellers who embrace it are the ones who win, this conversation is packed with real examples, practical insights, and a powerful vision for the future.

In this episode of The Selling Edge, host Kathy Eagle sits down with veteran sales leader Allen Willis, whose 47-year career in radio and media has made him a master of the new business game. From phone book cold calls to AI-powered insights, Allen shares how prospecting has evolved, and why discipline, curiosity, and consistency still win the day. He reveals how he keeps his sales funnel full no matter the market, why blocking time for new business is non-negotiable, and how to turn insights and ideas into lasting partnerships. A must-listen for anyone serious about building a pipeline that never runs dry.

In this episode of The Selling Edge, host Dan Prudhomme talks with sales pro Mike McEvilly from FOX 13 (KSTU) about how to spend less time building pitch decks and more time selling. Mike shares how he broke free from time-consuming tasks, uses smart templates, and leverages tools like TopLine to walk into meetings more confident and prepared. If you’re looking for practical ways to delegate, streamline your process, and win more deals, this conversation is packed with insights you can put to work right away.

In this episode of The Selling Edge, host Gene Vidler sits down with Trey Schmaltz of Cumulus Media to explore how AI is transforming the sales process in competitive markets. Trey shares real-world examples of how his team is using AI to cut research time, turn cold calls into warm conversations, boost account manager confidence, and deliver campaigns that resonate with clients. From saving hours of prep to uncovering unexpected growth opportunities, this conversation shows why the future of sales belongs to sellers who spend less time clicking and more time selling.