Episodes

  • Self-Management: Pain by Numbers--The True Cost of Default Habits
    Sep 5 2025

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    In this episode, Jason and Jim explore how time management is less about controlling your schedule and more about understanding your personal priorities and the emotional and financial costs of misalignment. They introduce the concept of “Pain by Numbers”—a strategy for quantifying the cost of inaction and bad habits in your daily behaviors.

    “Time management is really a myth... I can’t manage time. I can manage my priorities in a set of time.” – Jim“When you quantify issues, the real issue is that it’s a me solution. And if I don’t deal with it, no one else will.” – Jason

    Key topics include:

    • Why most people float in default mode and how that drains productivity and energy.
    • How to conduct a time audit to identify your true behavior vs. your stated goals.
    • What it means to quantify emotional impact, not just financial ROI.
    • Why small daily decisions compound, and how to measure their long-term cost.
    • The difference between using pain/shame vs. gain/opportunity as motivational fuel.

    Jim shares the humbling story of trying to “optimize every minute” with a personal mantra—only to end up emotionally wrecked from the pressure. Jason ties in a powerful Faulkner quote, "I give it to you not that you may remember time, but that you might forget it now and then for a moment and not spend all your breath trying to conquer it. Because no battle is ever won he said. They are not even fought. The field only reveals to man his own folly and despair, and victory is an illusion of philosophers and fools." about forgetting time to live in the moment, flipping the script on traditional time management advice.

    “It’s not what you do on a Tuesday night... It’s how you are—forever.”


    🏆 About Crossroads Business Development:

    At Crossroads Business Development we are the recipients of the David H. Sandler award for 2021, the highest mark of achievement that the network passes out. We pride ourselves with our dedicated service to the success of our clients and our top-of-the-line training that keeps our clients engaged and coming back for more.

    Jim is a dynamic and engaging conference presenter and national speaker, renowned for his impactful presentations at a wide array of sales and industry events. With an impressive twenty-five-year track record in entrepreneurial small business creation, sales, and company management, he brings a wealth of real-world experience. Additionally, Jim has spent two decades honing his expertise through Sandler Sales & Management Training, equipping him with the tools to drive success in any organization. His keen insights and ability to identify and address roadblocks are instrumental in fostering growth and transformation for individuals and companies.
    📧 Reach out to Jim at jim.stephens@sandler.com

    Jason worked at the university before joining the team. He brings an analytical perspective to coaching and has several tracks to help with team and personal development. Our clients hire Jason for his systematic approach to help them integrate Sandler into their day-to-day operations. His attention to detail and expertise with our assessment tools help them create behavior-based plans to incorporate more processes and align their goals with the company's goals.
    📧 Reach out to Jason at jason.stephens@sandler.com

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    11 mins
  • Coaching & Developing Others: Secrets to Sales Management Excellence
    Aug 29 2025

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    In this episode of the Sandler Training Hour, Jim and Jason dive into what makes great sales managers thrive—and why many sales leaders fall into a trap of being reactive instead of intentional. The conversation kicks off with a core question: "What’s the role of a sales manager—really?" and quickly gets into tactical and philosophical ground.

    Jason shares that many managers default to "reactive management", where coaching happens only in response to problems. He says, “We have to change the cadence—we wait until people screw up before we coach them.” Jim adds that proactive coaching starts with clarity: “You’ve got to know the expectations and you’ve got to track the behaviors that get there.”

    The episode highlights a key coaching trap: Managers spending too much time in the trenches doing the work for others. Jason reflects, “You can’t grow your team if you’re constantly rescuing them.” Instead, managers should measure success not just by results, but by how many people on their team improve each month.

    Great sales management requires true leadership that comes from a manager’s ability to build capacity in others, not from being the smartest person in the room. Coaching is not about answering questions—it’s about asking the right questions.

    As Jim puts it, “Great managers create space for their team to grow, reflect, and own their outcomes.”


    At Crossroads Business Development we are the recipients of the David H. Sandler award for 2021, the highest mark of achievement that the network passes out. We pride ourselves with our dedicated service to the success of our clients and our top-of-the-line training that keeps our clients engaged and coming back for more.

    Jim is a dynamic and engaging conference presenter and national speaker, renowned for his impactful presentations at a wide array of sales and industry events. With an impressive twenty-five-year track record in entrepreneurial small business creation, sales, and company management, he brings a wealth of real-world experience. Additionally, Jim has spent two decades honing his expertise through Sandler Sales & Management Training, equipping him with the tools to drive success in any organization. His keen insights and ability to identify and address roadblocks are instrumental in fostering growth and transformation for individuals and companies.

    📧 Reach out to Jim at jim.stephens@sandler.com

    Jason worked at the university before joining the team. He brings an analytical perspective to coaching and has several tracks to help with team and personal development. Our clients hire Jason for his systematic approach to help them integrate Sandler into their day-to-day operations. His attention to detail and expertise with our assessment tools help them create behavior-based plans to incorporate more processes and align their goals with the company's goals.

    📧 Reach out to Jason at jason.stephens@sandler.com

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    9 mins
  • Mindset: Barriers to Success – Part 5: Being "I"-Centered
    Aug 22 2025

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    In this final episode of our Barriers to Success series, Jason and Jim unpack what may be the most important roadblock to sales success—being “I”-centered. This powerful episode challenges you to examine how your internal focus and emotional needs can derail your sales process, communication, and personal growth.

    Key Takeaways:

    🔹 Your need for approval may be undermining your success.
    “If I want people to like me… I'm likely to not ask questions that are going to be perceived as challenging” – Jim highlights how our psychological need for validation can keep us from asking the tough—but necessary—questions in a discovery process.

    🔹 You are not your role—focus on the process, not your feelings.
    Jason explains, “You can either be a performer or a critic, but you can’t be both.” Emotional self-judgment can paralyze your ability to act effectively in the moment.

    🔹 The prospect only cares about their world—not your discomfort.
    “The number one problem is that you spend so much time worrying about yourself when the prospect only cares about themselves and their plan” – Jason frames the core issue with being “I”-centered in selling.

    🔹 Use systems to stay out of your own way.
    Systems like Sandler help redirect your focus from self-consciousness to structured discovery: “You don’t have to think about what to do, because it’s part of a process that removes that focus on yourself”.

    🔹 Your inner critic is not your sales coach.
    Drawing from quotes by Philip K. Dick and Marcus Aurelius, Jason explores how self-punishment keeps us stuck: “The worst things we do, we do to ourselves,” and, “Instead of choosing to become a good person today, you choose to become one tomorrow”.

    Call to Action:
    This is the final installment of our Barriers to Success series—don’t miss this culminating episode! It’s packed with mindset shifts and personal challenges that will help you reframe your internal dialogue and show up with purpose in every conversation.

    At Crossroads Business Development we are the recipients of the David H. Sandler award for 2021, the highest mark of achievement that the network passes out. We pride ourselves with our dedicated service to the success of our clients and our top-of-the-line training that keeps our clients engaged and coming back for more.

    Reach us at:

    Jason.Stephens@sandler.com

    Jim.Stephens@sandler.com

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    10 mins
  • Sales Process: Stamp Collecting, Baggage, and Sales Blowups--Are You Sabotaging Yourself?
    Aug 15 2025

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    In this episode of the Sandler Training Hour, Jim and Jason return to the series on Barriers to Success with two more hidden saboteurs: Stamp Collecting and Excess Baggage. If you've ever blown up at a client, found yourself avoiding confrontation, or felt frozen by your past failures, this one’s for you.

    🔥 Barrier #7: Emotional Stamp Collecting

    Most people don’t explode at others over just one thing—it’s the 99 things they held in that finally boil over. Jim frames this behavior as emotional stamp collecting:

    “We collect stamps... It might be anger, it might be resentment, it might be bitterness. And the straw that breaks the camel’s back is the final one that causes you... to finally blow up.”

    But it’s not just you. When your client is the one collecting stamps—especially unspoken disappointments—you’re sitting on a time bomb:

    “Your client goes and talks to five people in their world... and when your client comes back, they’re ready to explode on you.”

    The fix? Assertive communication now—not emotional catharsis later. Jason urges:

    “If you feel it, say it.”

    That doesn’t mean dumping emotions without purpose, but rather confronting misalignments early and with intention. Don’t let avoidance today create chaos tomorrow.

    🧳 Barrier #8: Unfinished Business (aka Baggage)

    Next up, the internal weight you carry—old belief systems, limiting assumptions, or workplace scars. Baggage shows up in passive behavior, over-cautiousness, and unclear boundaries:

    “That unfinished business... is often a belief system that keeps you from being assertive, not aggressive.”

    In sales, this might look like endlessly checking in, asking for updates, or avoiding the tough conversation because of internal guilt or fear. Jim and Jason describe this state as invisible—not even passive anymore.

    Jason warns:

    “If you are passive, you have a slow sales cycle... and it’s never in your control.”

    Jim follows:

    “They’ve swung the pendulum so far that now they’re not even passive—they’re invisible.”

    🧠 Mindset Challenge: Audit Your Emotional Ledger

    Before you go into another sales meeting, coaching call, or difficult conversation, Jason recommends doing a quick self-inventory:

    • What emotional stamps are you collecting?
    • Who do you need to clear the air with?
    • What baggage are you carrying that is keeping you from being direct, firm, and intentional?

    By naming it, you reclaim it.

    Reach out to us at Jason.Stephens@sandler.com if you want to connect.

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    12 mins
  • Barriers to Success: Mr. Nice Guy, Dependence on Others, and Needs vs. Wants
    Jul 25 2025

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    🔹 #7 – The Mr. Nice Guy Model

    “It happens when you’d rather leave having someone think well of you than leave with an order or money,” Jason says.


    Jim expands:

    “We don’t want to be pushy. We have in our mind the imprint of a stereotypical salesperson who has their own agenda… and we avoid being that person.”

    But avoiding pushiness often leads to indirect conversations and unclear expectations, which in turn creates bloated pipelines and lost opportunities.

    “Your opinion of me is none of my business,” Jason reminds us, encouraging authenticity over constant approval-seeking.

    🔹 #8 – Dependence on Others

    “That’s where you’re looking for motivation, support, and approval,” Jason explains, “and because of this, you have difficulty working alone and being self-contained.”


    Jim offers a healthier frame:

    “Neither dependence nor isolation is ideal. The place I encourage my clients to land is interdependence… I win when you win, and you win when I win.”

    🔹 #9 – Not Knowing the Difference Between Needs and Wants

    “If you want an order, you can be independent. If you need an order, the prospect owns you,” Jim says.

    They discuss how desperation repels buyers:

    “There’s almost a smell to a desperate salesperson,” Jim shares. “It drives people away. Instead, adopt the mindset: I don’t need the business—I’d like it, but I’ll succeed either way.”


    Jason wraps it up by noting:

    “Those are the talk tracks that elevate us from a subservient position to an equal business conversation.”

    💡 This Week’s Challenge

    Reflect on Barriers 7–9:

    • Where do you see the Mr. Nice Guy model showing up in your conversations?
    • Are you dependent on others for motivation, or practicing healthy interdependence?
    • Do you approach opportunities from need or from want?

    Be intentional and see how shifting these mindsets opens up new levels of success.

    At Crossroads Business Development we are the recipients of the David H. Sandler award for 2021, the highest mark of achievement that the network passes out. We pride ourselves with our dedicated service to the success of our clients and our top-of-the-line training that keeps our clients engaged and coming back for more.

    Jim is a dynamic and engaging conference presenter and national speaker, renowned for his impactful presentations at a wide array of sales and industry events. With an impressive twenty-five-year track record in entrepreneurial small business creation, sales, and company management, he brings a wealth of real-world experience. Additionally, Jim has spent two decades honing his expertise through Sandler Sales & Management Training, equipping him with the tools to drive success in any organization.
    📧 For inquiries, reach out to Jim at jim.stephens@sandler.com.

    Jason worked at the university before joining the team. He brings an analytical perspective to coaching and has several tracks to help with team and personal development.
    Our clients hire Jason for his systematic approach to help them integrate Sandler into their day-to-day operations. His attention to detail and expertise with our assessment tools help them create behavior-based plans to incorporate more processes and align their goals with the company's goals.
    📧 You can reach Jason at jason.stephens@sandler.com.

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    9 mins
  • Barriers to Success: Hopelessness, Confidence, and Fear of Rejection
    Jul 18 2025

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    Breaking Through the Next Barriers to Success

    In this week’s Sandler Training Hour, Jim and Jason continue exploring the 21 Barriers to Success from No Guts, No Gain. Last time, they covered resignation, lack of priorities, and low self-esteem. This week, they dive into the next three:

    🔹 Hopelessness

    “Most of us live in a hope-based system,” Jason says. “We’re not intentional on the tactics we’re using.”“Once you start down that track, your brain anchors on the negative,” Jim adds.


    🔹 Lack of Confidence

    “The best time to make prospecting calls is right after you’ve closed a piece of business,” Jason explains. “Hopelessness can carry over into lack of confidence.”“People without confidence don’t see possibility. They only see outcome.”


    🔹 Fear of Rejection / Need for Approval

    “When someone mixes up their need to get emotional needs met with their job, that’s terrible for everyone,” Jason notes.“Instead of celebrating your yeses, celebrate your no’s,” Jim suggests.


    💡 This Week’s Challenge

    Notice which of these barriers—hopelessness, lack of confidence, or fear of rejection—are showing up for you. Reframe your narrative, be deliberate, and celebrate your no’s to fuel momentum.

    🎧 Listen to the full episode of the Sandler Training Hour:
    “Barriers to Success: Hopelessness, Confidence, and Fear of Rejection.”

    At Crossroads Business Development we are the recipients of the David H. Sandler award for 2021, the highest mark of achievement that the network passes out. We pride ourselves with our dedicated service to the success of our clients and our top-of-the-line training that keeps our clients engaged and coming back for more.

    Jim is a dynamic and engaging conference presenter and national speaker, renowned for his impactful presentations at a wide array of sales and industry events. With an impressive twenty-five-year track record in entrepreneurial small business creation, sales, and company management, he brings a wealth of real-world experience. Additionally, Jim has spent two decades honing his expertise through Sandler Sales & Management Training, equipping him with the tools to drive success in any organization.
    📧 For inquiries, reach out to Jim at jim.stephens@sandler.com.

    Jason worked at the university before joining the team. He brings an analytical perspective to coaching and has several tracks to help with team and personal development.
    Our clients hire Jason for his systematic approach to help them integrate Sandler into their day-to-day operations. His attention to detail and expertise with our assessment tools help them create behavior-based plans to incorporate more processes and align their goals with the company's goals.
    📧 You can reach Jason at jason.stephens@sandler.com.

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    8 mins
  • Prioritization & Barriers to Success: Starting with the First Three That Keep You Stuck
    Jul 11 2025

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    What keeps people from achieving their goals? In this episode, Jim and Jason kick off a new multi-week series exploring the 21 Barriers to Success from Sandler’s classic No Guts, No Gain program.

    This week, they unpack the first three barriers:

    1. Resignation
    2. No Priorities
    3. Low Self-Esteem
    “Resignation is giving up,” Jason says. “It’s surrendering to the state of affairs as they are and clinging to the status quo.”


    Jim reflects on how resignation creates comfort zones filled with passivity, warning that it often spirals into self-pity, remorse, and regret.

    Then the conversation shifts to the second barrier: lack of priorities.

    “Highly successful people are well balanced,” Jim says. “They work hard, they play hard, they live hard.”

    The problem isn’t having a to-do list—it’s having no clarity on what truly matters.

    “My to-do list was a tool I used to guilt myself into action,” Jim admits. “But once I began identifying the five most important things to accomplish each day, it reduced unnecessary stress and anxiety.”

    Jason emphasizes that starting the day by checking emails means starting with everyone else's priorities. Instead, define success the night before and protect your focus from other people’s agendas.

    Finally, they discuss low self-esteem, the third barrier, and how it subtly undermines performance.

    “If you don’t like yourself, you won’t do much for yourself,” Jason notes. “And the less you do, the less you like yourself. It’s a spiral.”

    Jim adds that we often don’t realize the narrator in our head is feeding us self-defeating messages:

    “I discovered that my narrative about myself was creating a strong negative influence. And while I used to praise my inner critic for driving perfection, perfection is a myth.”

    They close the episode with a call to reframe your narrative, celebrate the difficult things you’ve already accomplished, and remember:

    “If you don’t define success for yourself each day, you’ll risk feeling like you’ve failed—no matter how much you’ve done.”


    At Crossroads Business Development we are the recipients of the David H. Sandler award for 2021, the highest mark of achievement that the network passes out. We pride ourselves with our dedicated service to the success of our clients and our top-of-the-line training that keeps our clients engaged and coming back for more.

    Jim is a dynamic and engaging conference presenter and national speaker, renowned for his impactful presentations at a wide array of sales and industry events. With an impressive twenty-five-year track record in entrepreneurial small business creation, sales, and company management, he brings a wealth of real-world experience. Additionally, Jim has spent two decades honing his expertise through Sandler Sales & Management Training, equipping him with the tools to drive success in any organization. His keen insights and ability to identify and address roadblocks are instrumental in fostering growth and transformation for individuals and companies.


    📧 jim.stephens@sandler.com.

    Jason worked at the university before joining the team. He brings an analytical perspective to coaching and has several tracks to help with team and personal development.
    Our clients hire Jason for his systematic approach to help them integrate Sandler into their day-to-day operations. His attention to detail and expertise with our assessment tools help them create behavior-based plans to incorporate more processes and align their goals with the company's goal

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    11 mins
  • 4th of July: Independence, Interdependence, and Selling with Gratitude
    Jul 4 2025

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    Independence, Interdependence, and ROI on a Day Off

    Most salespeople don’t associate national holidays with momentum-building activities—but what if you did? In this special 4th of July edition of the Sandler Training Hour, Jim and Jason share reflections on freedom, gratitude, and meaningful selling behaviors that don’t require closing a deal to create value.

    “What freedom or independence have you gained through your career that’s given you the ability to create the life you want?”

    This episode explores the mindset of celebrating your personal and professional independence while recognizing the role of interdependence in long-term success.

    They challenge listeners to ask:

    • What hard-won independence have you earned in your sales journey?
    • Who helped you along the way, and have you told them?
    • How can you bring gratitude into your relationships today?
    “It's an acknowledgment of our interdependence on our clients for our success,” Jim says. “Shooting a quick text to say, ‘I'm celebrating the Fourth, and I'm celebrating you’—that kind of message lifts people up.”

    You’ll also hear:

    • 💬 Why thank-you cards and specific compliments build long-term trust
    • 💡 How passion and presence tie into sales leadership
    • 🔄 The reminder that independence isn't a one-time achievement, but a behavior you sustain through consistent effort
    “While you have enough independence to grow your business, leaning into interdependence is how you bring meaning to your world.”

    This week, challenge yourself:

    • Reflect on the hard things you've done to get where you are.
    • Identify one client, peer, or friend to thank—specifically.
    • Celebrate what it took to earn your freedom—and who walked beside you to get there.

    🎧 Listen to the full episode of the Sandler Training Hour:
    “4th of July: Independence, Interdependence, and Selling with Gratitude.”
    Let this holiday be a reminder of both the freedom you’ve earned and the relationships that make it meaningful.


    At Crossroads Business Development we are the recipients of the David H. Sandler award for 2021, the highest mark of achievement that the network passes out. We pride ourselves with our dedicated service to the success of our clients and our top-of-the-line training that keeps our clients engaged and coming back for more.

    Jim is a dynamic and engaging conference presenter and national speaker, renowned for his impactful presentations at a wide array of sales and industry events. With an impressive twenty-five-year track record in entrepreneurial small business creation, sales, and company management, he brings a wealth of real-world experience. Additionally, Jim has spent two decades honing his expertise through Sandler Sales & Management Training, equipping him with the tools to drive success in any organization. His keen insights and ability to identify and address roadblocks are instrumental in fostering growth and transformation for individuals and companies.

    For inquiries, reach out to Jim at jim.stephens@sandler.com.

    Jason worked at the university before joining the team. He brings an analytical perspective to coaching and has several tracks to help with team and personal development.

    Our clients hire Jason for his systematic approach to help them integrate Sandler into their day-to-day operations. His attention to detail and expertise with our assessment tools help them create behavior-based plans to incorporate more processes and align their goals with the company's goals.

    You can reach Jason at

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    9 mins