In this episode, I chat with Panos Siozos, CEO of LearnWorlds, about what sets successful course creators apart and how platforms like his are evolving with AI, instructional design, and community-building tools to help elevate the student experience and online course outcomes.

Watch the Free Workshop: https://oc.show/workshop

Watch on YouTube: https://youtu.be/dXt6s2Z8NZ4

Panos' Website: http://learnworlds.com/

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy

In this episode, I chat with Rick Howard, who went from struggling consultant to six-figure course creator thanks to one unexpected viral YouTube video. We dive into how Rick’s background in federal government contracting set the stage, and how consistency—plus smart content strategy—completely transformed his business without spending a dime on ads.

Watch the Free Workshop: https://oc.show/workshop

Watch on YouTube: https://youtu.be/KisUdvcZGnc

Rick's Website: https://govclose.com/

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com

Apply for Coaching: https://www.theonlinecourseguy.com/coaching

Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop

Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/

Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575

Instagram: https://www.instagram.com/theonlinecourseguy/

Threads: https://www.threads.net/@theonlinecourseguy

Ever put off launching your online course because you're worried about content theft or unsure which legal steps to take? You're not alone—and that's why I brought in Harvard Law grad turned online entrepreneur Bobby Klinck.

In this episode, we tackle the biggest legal fears and misconceptions course creators face, from copyright and trademarks to LLCs, privacy policies, and beyond. Bobby shares how his own failed launch taught him priceless lessons and led to a thriving business helping others get legally legit. If you want to protect your course and launch with confidence, this episode is for you.

Watch the Free Workshop: https://oc.show/workshop

Watch on YouTube: https://youtu.be/3bwxAPrG2-o

Bobby’s Website: https://www.plainlylegal.com/?ref=rm3k12

USPTO: https://www.uspto.gov/

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com

Apply for Coaching: https://www.theonlinecourseguy.com/coaching

Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop

Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/

Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575

Instagram: https://www.instagram.com/theonlinecourseguy/

Threads: https://www.threads.net/@theonlinecourseguy

What if you could stop guessing about your online course funnel—and just build the one that actually sells? In this episode, I’m joined once again by John Ainsworth of Data Driven Marketing. John’s tested countless funnels across real online course businesses and breaks down the three that are consistently working right now. Whether you're new to funnels or looking to fine-tune your current setup, this conversation is packed with practical, up-to-date strategies to help you convert more students.

We also dive into why he rarely uses webinar funnels with clients (even though he loves them), what works better for lower-priced courses, and how high-ticket coaching offers can dramatically increase revenue—even in niches like banjo or piano. If you're feeling stuck on the funnel front, this episode will help you identify what to build next based on your price point and audience size.

Watch the Free Workshop: https://oc.show/workshop

Watch on YouTube: https://youtu.be/pIOYyCJiAGg
John's Website: https://datadrivenmarketing.co/podcast/

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy

What does it take to grow an online course into a thriving company with clients like NASA and Apple? In this episode, I catch up with Tom Geiss, founder of GD&T Basics, to hear how he turned a niche engineering topic into a multimillion-dollar business. We talk about building a team, selling to enterprises, and the mindset shift from solopreneur to CEO.

Whether you're looking to stay lean or scale big, Tom’s journey offers real inspiration and insight into what's possible with the right strategy and systems.

Watch the Free Workshop: https://oc.show/workshop

Watch on YouTube: https://youtu.be/01-xyiyUgME
Tom's Website: https://www.linkedin.com/in/tom-geiss

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy

Tune in for Jacques to rank the top 20 online course platforms!

Ever felt like you're not "expert enough" to launch your online course? Mark Taylor knows that feeling well—and overcame it to build a booming online course business generating over £10,000 a month. In this inspiring episode, I sit down with Mark, a longtime in-person dog trainer from the UK, who turned his passion and experience into a scalable online program that’s helped thousands of gundog owners worldwide.

We dive into how Mark went from filming basic training videos for his staff to crafting a repeatable online sales machine. He shares how he grew his Instagram from 700 to nearly 50,000 followers, the power of short-form content, how he uses ManyChat and ActiveCampaign to automate his funnel, and why a single Black Friday promo changed everything. Whether you’re just starting out or looking to scale, this episode is packed with practical lessons and mindset shifts to move you forward.

Watch the Free Workshop: https://oc.show/workshop

Watch on YouTube: https://youtu.be/e-FgaWgK9vs
Mark's Website: https://www.acerdogs.com/online-gundog-training-academy/

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy

In this episode, I welcome back Caleb Ulku—my go-to SEO expert—who last joined the podcast seven years ago. We’re diving into how much has really changed (and how much hasn’t) in the world of SEO with the rise of AI and tools like ChatGPT.

You’ll hear about the strategies that still work today, how AI is changing the game, and why SEO is far from dead. Whether you're trying to rank on Google or get your course recommended by ChatGPT, this episode gives you the practical insights to make it happen.

Watch the Free Workshop: https://oc.show/workshop

Watch on YouTube: https://youtu.be/9rQwqbxCYDg

Guest's Website: https://www.youtube.com/@calebulku

Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/
Apply for Coaching: https://www.theonlinecourseguy.com/coaching
Watch the Free Workshop: https://www.theonlinecourseguy.com/workshop
Free Kajabi Course and 1 month Trial: http://everyclickkajabi.com/
Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575
Instagram: https://www.instagram.com/theonlinecourseguy/
Threads: https://www.threads.net/@theonlinecourseguy
X: https://twitter.com/onlinecourseguy